Advertising agency: a company that creates adverts for other companies advertising budget


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IELTS Advertising Vocabulary

genetically modified

(adjective) genetically modified: used for describing a plant or animal that has had some of its genes (= parts of a cell that give a plant or animal its particular characteristics) changed by scientists: - A report claimed that GM maize and rice showed health benefits.



semi-arid

/ˌsem.iˈær.ɪd/ (adjective) describes an area or climate with little rain but not completely dry



vulnerable

/ˈvʌl·nər·ə·bəl/ (adjective) able to be easily hurt, influenced, or attacked:



adapt

/əˈdæpt/ (verb) to adjust to different conditions or uses, or to change to meet different situations



combat

/ˈkɑm·bæt/ (verb) to try to stop something unpleasant or harmful from happening or increasing: - We must try to combat poverty and illiteracy.



cultivate

/ˈkʌl·təˌveɪt/ (verb) to prepare land and grow crops on it, or to grow a particular crop: - He cultivated soybeans on most of the land.



eradicate

/ɪˈræd·əˌkeɪt/ (verb) to get rid of or destroy something completely: - A new vaccine eradicated polio.



tolerate

/ˈtɑl·əˌreɪt/ (verb) to bear something unpleasant or annoying, or to keep going despite difficulties: - Athletes often have to tolerate a lot of pain.



IELTS Cities Vocabulary
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