Coordinating the process of managing the strategic potential of enterprises in the market activity

Coordinating the process of managing the strategic potential of enterprises in the market activity

I. Strategy development of managing the strategic potential of enterprises.

1.1. Basic strategies in the management of development of the enterprise.
1.2. The Ansoff growth matrix key strategic decisions areas

II. Strategy and company factors in the strategic potential of enterprises.

2.1. Size, strengths and resources of enterprise.
2.2. Type of involvement and orientation of enterprise in the market activity.

III. Strategic enterprise competitiveness management in the market

3.1. Analysing competitors and generic competition strategies.
3.2. Industrially advanced and newly industrialised countries in the level of economic development of enterprise.