Eat That Frog! O t h e r b o o k s b y b r I a n Tr a c y


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Brian Tracy - Eat That Frog! 21 Great Ways to Stop Procrastinating and Get More Done in Less Time-Berrett-Koehler Publishers (2007)

eat that frog
!
area, this is proof that you can become excellent as well,
if you decide to.
One of the fastest and best ways to stop procrasti-
nating and get more things done faster is for you to be-
come absolutely excellent in your key result areas. This
can be as important as anything else you do in your life
or your career.
1.
Identify the key result areas of your work. What are
they? Write down the key results you have to get to do
your job in an excellent fashion. Give yourself a grade
from one to ten on each one. And then determine the
one key skill that, if you did it in an excellent manner,
would help you the most in your work.
2.
Take this list to your boss and discuss it with him or
her. Invite honest feedback and appraisal. You can get bet-
ter only when you are open to the constructive input of
other people. Discuss your results with your staff and
coworkers. Talk them over with your spouse.
Make a habit of doing this analysis regularly for the
rest of your career. Never stop improving. This decision
alone can change your life.


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Three core tasks that you perform contain most of the
value that you contribute to your business or organiza-
tion. Your ability to accurately identify these three key
tasks and then to focus on them most of the time is es-
sential for you to perform at your best. Let me tell you a
true story.
Three months after her first full-day coaching session
with me in San Diego, Cynthia stood up and told the
group a story. She said, “When I came here ninety days
ago, you claimed that you would show me how to dou-
ble my income and double my time off within twelve
months. This sounded completely unrealistic, but I was
willing to give it a try.
“On the first day, you asked me to write down a list
of everything that I did over the course of a week or a
month. I came up with seventeen tasks that I was re-
sponsible for. My problem was that I was completely

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