A playbook for Generating Business Ideas

Why Self-Publish Rather Than Signing with a Publisher
So now you know of all the amazing benefits of writing a nonfiction book, but
why should you self-publish your book, as opposed to working with a publisher?
I’m a huge proponent of self-publishing. I think that the publishing industry has
and will be undergoing a lot of changes as a result of technology and the
Internet, and that self-publishing is the way of the future. Here’s why I think
that, for most people, it’s best to self-publish:
a. Time
You could spend months trying to get a publisher. And even after all those
months trying you still might not be able to get a publishing deal. In fact, you
probably won’t get one. Most people don’t. Unless you have a large following or
are highly reputable in the particular field, it will be extremely hard to get a deal.
All that time spent trying to get a publishing deal could be spent writing and
promoting your book! With self-publishing you don’t need for someone to
choose you, you can choose yourself and write and publish whatever you want!
b. Revenue
Publishers keep a huge portion of the revenue from book sales. I’ve heard it’s

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typically around 80%. By self-publishing on Amazon you keep 70% if your
book is priced between $2.99 and $9.99. That means you need to sell
significantly more books to earn the same amount of money with a publisher.
c. Control
Publishers get control over what you write. They have length requirements and
may want you to write about some things you don’t want to write about, or not
write about some things you do want to write about. With self-publishing you
control every word of your book. You control the title, the design, the cover,
everything.