Business Communication

W
RITTEN
 C
OMMUNICATION
6.1
W
RITTEN
 C
OMMUNICATION
6.2
P
URPOSE
 
OF
 W
RITING
6.3
P
RINCIPLES
 
OF
 E
FFECTIVE
 W
RITING
6.4
W
RITING
 T
ECHNIQUES
6.4.1 A
DAPTATION
 
AND
 S
ELECTION
 
OF
 W
ORDS
6.4.2 M
ASCULINE
 W
ORDS
6.4.3 C
HOOSING
 W
ORDS
 
WITH
 R
IGHT
 S
TRENGTH
 
AND
 V
IGOUR
6.4.4 T
HESAURUS
6.4.5 W
RITING
 E
FFECTIVE
 S
ENTENCES
6.4.6 F
OREIGN
 W
ORDS
 & P
HRASES
 S
OMETIMES
 
USED
 
IN
 C
ORRESPONDENCE
6.4.7 D
EVELOPING
 L
OGICAL
 P
ARAGRAPH
6.4.8 O
VERALL
 T
ONE
6.5
E
LECTRONIC
 W
RITING
6.1 WRITTEN COMMUNICATION
Written communication is best suited when the communicator and the receiver are beyond oral
communication medium. The executives in all organizations can maintain effective inter departmental
and intra departmental connection through messages by written words. The process of communication
involves sending message by written words. Written communication covers all kinds of subject matter
like notices, memorandums, reports, financial statements, business letters etc. This type of
communication simply means a process of reducing message into writing which is extensively used in
organizations. Formal communication, must always be in writing such as rules, orders, manuals,
policy matter etc.
6.2 PURPOSE OF WRITING
The systematic filing of written communication is one of the important aspects of communication.
Filing along with indexing is necessary because of the poor retention power of human being. The
purpose of preserving written messages is to provide necessary information readily and without any
delay and when it is needed. However, the following gives the main purpose of writing the messages.

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