Handbook inc.’s Success Super Book : a definitive Consolidation of 25 Perspectives to Guide your Future Success

7. Connection
You can relate to others, which in turns makes everything reach 
further and deepen in importance.
8. Optimism
You know there is much to achieve and much good in this world, 
and you know what’s worth fighting for. Optimism is a strategy for 
making a better future--unless you believe that the future can be 
better, you’re unlikely to step up and take responsibility for making 
it so.
9. Self-confidence
You trust yourself. It’s as simple as that. And when you have that 
unshakeable trust in yourself, you’re already one step closer to 
success.
10. Communication
You work to communicate and pay attention to the communicators 
around you. Most important, you hear what isn’t being said. When 
communication is present, trust and respect follow.
No one plans on being mediocre; mediocrity happens when you 
don’t plan. If you want to succeed, learn the traits that will make you 
successful and plan on living them out every day.
Be humble and great. Courageous and determined. Faithful and 
fearless. That is who you are, and who you have always been.

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IN C . C O M
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IN C .’ S S U C C E S S S U P E R B O O K : A D E F INI T I V E C O N S O L ID AT IO N O F 2 5 P E R S P EC T I V E S TO G UID E YO U R F U T U R E S U C C E S S
BY SUJAN PATEL@SUJANPATEL
Owning a business isn’t for everyone. The stress and hard work 
that come with it makes many people unwilling to dive in.
It takes a special kind of person to be an entrepreneur - to come up 
with an idea and put that idea into action. But not all ideas work 
out. In fact, the Bureau of Labor Statistics finds that 50% of small 
businesses fail within the first four years. Not a big vote of confi-
dence for quitting your job and becoming an entrepreneur.
But entrepreneurs don’t see the risk: they see the reward. As an 
entrepreneur myself, I know how to put the time and effort in to 
make my dream a reality.
If you want to be an entrepreneur, you need to have the right per-
sonality and the right attitude. Here are 10 essential characteristics 
to be successful as an entrepreneur: