Have you ever bought something just because of an advert? When?

Ex 1

1. 
   Have you ever bought something just because of an advert? When?
   
2. 
   Are there any adverts which you particularly dislike? Which one(s)?
   
3. 
   Think of a memorable advert. Describe it?
   

Answers:

1. 
   I remember 2 years ago I bought a pair of glasses because of an advertisement. At the time, the advertising for the glasses was very good and I liked it. And I saw a lot of interesting information in the ad and its useful features were well demonstrated.
   
2. 
   I usually don’t like drug advertising. because they are very boring and repetitive. I see these types of ads almost every day. And I’m tired of seeing them.
   

Ex 2a

1. 
   Michel Hamilton says that adverts must attract attention and be colorful.
   
2. 
   He also states that an advert should encourage us to do something.
   
3. 
   Miranda Hoyles states that adverts nowadays do more than in the past.
   
4. 
   Hoyles also says people like adverts that reflect everyday life.
   
5. 
   Christie Peterson focuses on company names, slogans and logos.
   
6. 
   She says that mystery in an advert is more important than learning the product or company name.
   

Answers:

1	2	3	4	5	6
True	True	True	False	True	False

Ex 2b

1. 
   Advertising helps people to escape from reality.
   
2. 
   Strong symbols and carefully chosen words are the key to good advertising.
   
3. 
   Impact is the most important aspect of advertising.
   
4. 
   Being too repetitive in an advert can be dangerous.
   

1. 
   Miranda Hoyles
   
2. 
   Christie Peterson
   
3. 
   Michael Hamilton