Individual work writing tasks it products Task 1

 
8.
Our interactive world. Channels of communication. 
Task 1. Read and translate the text IN WRITTEN FORM 
What are “communication channels,” anyway? 
In a nutshell, communication channels are mediums through which you can send a message to its 
intended audience. For example, phone calls, text messages, emails, video, radio, and social 
media are all types of communication channels. 
In a company, communication channels keep information flowing efficiently. A breakdown in 
any channel, such as phone lines being down, could leave your employees and customers being 
seriously misinformed or left in the dark. On the flip side, effective communication channels 
can enhance productivity and help you make better decisions as a team. 
Here are a few other ways to use communication channels: 
• 
Receive and send important messages 

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• 
Answer your team’s questions in real time 
• 
Prompt discussions that encourage teammates to communicate with each other 
• 
Share materials like presentation files and important documents quickly 
Communication channels are typically classified as oral and written communications. Within 
these categories, communication channels can be formal, informal, or unofficial. 
An example of a formal communication channel is a slide deck shared during an all-hands 
meeting, which gives employees a clear idea of the company’s goals. Informal communications, 
on the other hand, could include group chats addressing work-related issues. Lastly, unofficial 
communication channels could be any medium that team members use outside of work hours to 
discuss random topics (like that Warriors team chat you’ve got with your coworkers). 
5 examples of communication channels
1. Email
Among the written communication channels for companies, email stands out as the most popular 
option. You can compose an email and get your message across in a jiffy. If you’re sending 
something that you’d like to be able to trace or refer to later on, emails are a good option because 
they can be stored in an inbox. The only thing is that employees are inundated with emails every 
day, so it can be easy for them to miss crucial messages. 
2. Video conferencing
Once in the realm of science fiction (remember the Jetsons?), video conferencing software has 
become an almost indispensable part of today’s businesses: 
People can join meetings from locations around the world, from one-to-one catch-ups to all-
hands meetings with hundreds of people. 
This channel also comes to the forefront in certain industries like healthcare, with healthcare 
professionals using video conferencing to see patients and offer remote treatment. It may take 
some time getting used to, especially if your employees haven’t participated in a video 
conferencing session before, but generally it’s pretty easy to pick up.