Introduction to event


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EVENT MANAGEMENT

2.5.2 Feasibility 
What are you trying to do and for whom?
What benefits to the participants can we build into our concept?
What are the various plans to achieve this? 
What are the pros and con‘s of each concept? 
What is the best concept and how will you get there? 


 
Event Management HM-402 
Uttarakhand Open University 
25 
2.6 OPERATIONAL PLANNING 
An event can be successful with the result of careful, structured, and logical 
planning, which decreases uncertainty, centres attention to goals, and makes 
operation effective Planning is probably the most important phase of organising 
events, as it is directly linked to the successfulness of the event. Planning can be a 
tool for better coordination, focus, and ahead-thinking, as well as a means of 
evaluating and controlling the progress and outcome of the event.
A draft plan should be created during the brainstorming process with the important 
team member . To systemise the draft plan, the outcome of the feasibility study 
should be incorporated, along with key focus area , namely the purpose of the event, 
people involved, what are the various activities that will be happening, as well as 
how, where, and when the event will happen. 
At this point in the planning process, ask these key questions:

Who are the key representatives from within the stakeholders to champion 
our event?

What is our action team committed to?

What particular strengths and experiences do our committee members bring?
During the planning process the team needs to envision possible problems and create 
courses of action for urgent situations. In order to foresee such possibilities an 
analysis should be carried out in order to analyse the internal and external 
environments, including available dates and times, competing events, demand and 
capacity of the market, and potential venues and staff. The material gathered during 
this assessment should be used in the setting of strategies. 

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