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L E S S O N Thinking about Audience and Purpose L E S S O N   S U M M A R Y


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L E S S O N
Thinking about
Audience and
Purpose
L E S S O N   S U M M A R Y
The first step toward effective essay writing is to know why and for
whom you’re writing. This lesson explains how to understand your
audience and purpose and how these two factors affect your writing.
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U n d e r s t a n d i n g   Yo u r   A u d i e n c e
Imagine that you’ve been asked to write about your life-saving experience for the local hospital newsletter. You
expect your audience to be adults, so you plan and draft your article in anticipation of that audience. But when
you submit it, you find that the hospital plans to use your article in a supplement for elementary school students.
Can they print it as written? Not if they want their readers to understand what you’ve written.
Understanding your audience is a critical component of effective writing. Before you begin any type of essay,
you must find out:

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