Document Outline - Welcome
- Dedication
- Introduction
- Rule #1: Don’t Follow Your Passion
- Chapter One: The “Passion” of Steve Jobs
- Chapter Two: Passion Is Rare
- Chapter Three: Passion Is Dangerous
- Rule #2: Be So Good They Can’t Ignore You (Or, the Importance of Skill)
- Rule #3: Turn Down a Promotion (Or, the Importance of Control)
- Rule #4: Think Small, Act Big (Or, the Importance of Mission)
- Conclusion
- Career Profile Summaries
- Acknowledgments
- About the Author
- Business Plus
- Glossary
- Newsletters
- Notes
- Table of Contents
- Copyright Page
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