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Student Name:




Student Number:




Course:

Foundation Year

Module Code and Title:

Introduction to Business and Management

Module Leader:

Mr Koh Hong John

Module Tutor:

Mr Maged Al-Dubai

Assessment:

Individual Assignment

Due Date:

18 January 2021

Date Submitted:

14 January 2021

Weighting within Module:

70%


ALL MARKS ARE PROVISIONAL AND ARE SUBJECT TO CHANGE UNTIL CONFIRMED BY THE EXTERNAL EXAM BOARD


Comments from Internal Examiner (Name):

Strengths:

Weaknesses:

Areas of Improvement:

Provisional Mark out of 100:






ALL MARKS ARE PROVISIONAL AND ARE SUBJECT TO CHANGE UNTIL CONFIRMED BY THE EXTERNAL EXAM BOARD



Content


Introduction 3

The background of the organization 3

Psychological effects 4

Marketing strategies 5

Recommendations 5

Conclusion 6

Reference 6



Introduction

Recent years in many fields there have been a multitude number of improvements. With the help of technological developments over every field. Not surprisingly, in trade there have been many improvements. There are a great number of benefits for both business leaders and buyers. The notion of marketing has become a great tool to achieve success in business. In many parts of the business there are some problems for example, opening markets and even finding buyers. Comparing to the past the pace of selling and buying has increased and improved. There are many types of advertisements and social media to attract the customers. Marketers play a key role in leading the customers to the right products. Besides, they try to find the proper service or product to the right consumers. There is no strict observation and control psychologically, personally, socially, and culturally. In order to influence consumer behavior, they use the experience and wisdom to give high-quality products to the public. There are different types of marketing strategies. Most of them are very handy and practical to sell the products. On the purpose of selling the products, business holders have to take acre of their buyers. They need to do research to generate relevant and necessary products. In this assignment there are various reasons to influence the consumer making decision to buy. Besides, there are many ways of marketing strategies and recommendations to improve them. There is also one proper given example of the product or service. Totally, it is important to mention that each of them has a great role in sales.




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