Technical innovation
The strategic innovation process
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TECHNICAL INNOVATION
The strategic innovation process
Innovation is not a random process, especially when it comes to business, in fact pursuing technological progress in a sporadic or confused way tends to result in a waste of resources, leading the company to lower its level of efficiency. For this reason, companies try to follow a series of steps or steps that allow them to succeed in the innovation process, the 3 main steps are: The identification of market dynamics The formulation of an innovation strategy Implementation of the identified strategy These simple but fundamental steps characterize the majority of innovation projects within companies, where it starts from a wide analysis of the market and its dynamics, capturing the needs that can be met. Subsequently, a real strategy is created that will allow, through the implementation of the same, to obtain innovation. To allow the process to achieve what is expected and therefore to create innovation, it is necessary that the management of the company has an in-depth knowledge of the dynamics of innovation, that is able to conceive a structured and coherent innovation strategy, and that it can adequately formulate the processes of implementation of the innovation strategy. Download 19.13 Kb. Do'stlaringiz bilan baham: |
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