The Ministry of Higher and secondary education of the Republic of Uzbekistan State World Languages University


to price oneself out of the market


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Ubaydullayev Rahmatilla

to price oneself out of the market – to ask so much more money for one’s services or products that customers go elsewhere. ‘The school fees you are charging are so high that you are in danger of pricing yourself out of the market.’

  • to spoil the market for – to reduce the demand for services or products by lowering their quality or putting too many on offer. ‘The dishonest advertising agencies will spoil the market for the good ones.’

  • to flood the market – to offer services or goods far in excess of the demand for them.

  • to drive a hard bargain – to come to an agreement on one’s own terms without making any worthwhile concessions. ‘You drive a hard bargain, but I suppose I’ll have to accept your offer.’

  • under the counter – of goods illegally sold in shops, secretly, without the knowledge of the authorities. ‘Johnson always sold the stolen jewellery under the counter to clients who could be trusted not to go to the police.’

  • to have no truck with – to have no dealings with, not to tolerate. ‘I’ll have no truck with their demands for a higher wage.’ ‘Truck’ originally meant to exchange goods for services, to barter, to have dishonest dealings with someone.

    HILL

    • up hill and down dale – everywhere. Idiomatically, this phrase is only used with verbs like look for, search for, hunt for. ‘Wherever have you been all this time“? We have been looking for you up hill and down dale.’

    • as old as the hills – very old indeed. ‘That car of yours is as old as the hills. Don‘t you think you ought to buy a new one?’

    • to go downhill – to suffer a decline in one‘s health or fortunes. “Poor Bill, he has gone steadily downhill since he lost his job.” / to go down – to suffer a decline in its reputation, quality or appearance. This is only used of things, not people, especially of neighbourhoods and districts. ‘This was one of the most fashionable districts in London, but it has gone right down in the last ten years.’


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