Ticket 1 Enterprises (firms) field of activity and its main characteristics

Demographic processes These factors characterize the change of structure of population after

ageold, national, qualifying signs, level of education, profits, by consumer advantages and others like that. Their analysis is given by possibility to understand, in particular, whether a sufficient educational and qualifying level of population of region is for providing of positive perception of products or services of enterprise.

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  Scientific and technical processes Uneven motion of scientific and technical progress,
  

divergence in space and time of creation and use of technical novelties is required account of level and tendencies enterprises tekhniko-technological to development and that, how drawn on his accomplishments competitors.
MA К R О ENVIRONMENT

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  Economic processes For providing of favourable terms of the activity of enterprise must carry out
  

the permanent monitoring of economic situation and estimate its changes from point of reliable on your own consequences.

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  Political processes An unstable political situation draws the outflow of capital from industries
  

which need considerable long-term investments, and at the same time sends entrepreneurial activity toward a short circulating cycle, what incident to point-of-sale business

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  Social and cultural processes These factors are formed within the framework of concrete
  

company and represent the features of basic looks, values and codes of conduct of people which influence on acceptance by them administrative decisions.

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  Ecological processes The comprehensive ground of enterprise strategy foresees its accordance of
  

criterion of safety of man and environment also. To the basic factors of influence on an environment, that must be taken into account and forecast in entrepreneurial activity belong: volumes of extrass are in the environment of contaminating and poisonous matters.