Inhabitants 200 000 inhabitants


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200 000 inhabitants

  • 200 000 inhabitants

  • 1,5 million for Lille and its suburbs : 4th largest city in France

  • 4 million for the region Nord-Pas de Calais (60 million in France)

  • 8 conglomerations with a population of over 100000.

  • Lille is located at the hub of an area counting over 100 million people within a 300 km radius.





To change Stereotypes :

  • To change Stereotypes :

    • To strengthen and improve the image (mining coal excavation, bad living conditions in 19th century, unemployment, bad weather…) : from tradition to transition.
    • To change image : "blue collar" and working class population are viewed different from culture.
  • To Increase notoriety.

  • To take advantage of its assets :

    • dynamic city in the heart of Europe : develop tourism
    • A strong reputation and savoir-faire about events and giant flea market (Braderie, 1st week-end of September).


Everybody sells everything on the street for 48 hours non-stop: the whole city is turned into a pedestrian area.

  • Everybody sells everything on the street for 48 hours non-stop: the whole city is turned into a pedestrian area.

  • 250 restaurants compete for the highest pile of mussels prepared during the week-end.



Foundations

  • Foundations

    • TGV (high speed train) 1994
    • Hotel accommodation progressed considerably between 1989 and 1994, with the creation of 69 additional establishments in the Region.
  • Step by step

    • Candidate for the Olympic Games in 2004 (won vs Lyon in France) in mid 90s, but Athens won.
    • Candidate for European Capitals of Culture.


Tourist region ! 6th largest tourist region in France, but above all local tourism (Nord-Pas de Calais, British, German, Belgian and Dutch visitors): 2 out of 5 tourists were foreigners.

  • Tourist region ! 6th largest tourist region in France, but above all local tourism (Nord-Pas de Calais, British, German, Belgian and Dutch visitors): 2 out of 5 tourists were foreigners.

  • 58 million visitors in Nord-Pas de Calais (almost day trippers); many tourists pass through the region on their way to other destinations (150 million per year).

  • 33 classified museums (France N°2 region for its density of museums) .



A year of festivals, metamorphoses, shows and visions of new art of living open to Europe and the world (related to related to past foreign immigration)

  • A year of festivals, metamorphoses, shows and visions of new art of living open to Europe and the world (related to related to past foreign immigration)

  • Based on Lille's own culture and history to promote popular culture, and remember folklore and the importance of tradition.





























2 473 events

  • 2 473 events

  • 76 partner firms

  • 10 000 artists

  • 800 direct jobs

  • 17 800 "Ambassadors", regional volunteers.

  • 39% events were free of charge

  • More than 6 000 flags in 142 towns and in the stations (Lille, London, Paris and Brussels).





For the first time ever, a European Capital of Culture included the participation of 193 surrounding villages, towns and cities: from the Nord-Pas de Calais region and Belgium.

  • For the first time ever, a European Capital of Culture included the participation of 193 surrounding villages, towns and cities: from the Nord-Pas de Calais region and Belgium.

  • Almost 100 partners gave their help to Lille 2004, by supporting events, projects and artists.



Figures :

  • Figures :

  • 9 million visitors (40% of foreign visitors, of whom 60% are British), 2.8 million tickets.

  • Number of Tourists : 30% higher than in 2003

  • Hostels: number of nights : 33% higher

  • Foreign visitors : 31% higher

  • 4000 journalists from all over the world

  • More than 2000 audio video reports.

  • 5 000 articles in local newspapers and 1 500 articles in national newspapers;

  • 1 400 in foreign newspapers (in Spain, 30 articles, in 20 different newspapers).

  • A website www.lille2004.com , with more than 100.000 visitors per month.

  • 140 delegations came to benefit from Lille experience (Vancouver 2010, - 27 candidates for cultural capital for Europe)





Between 2003 et 2004:

  • Between 2003 et 2004:

  • number of nights in hotels in Lille : + 27,2% ;

  • Occupation rate : from 63% to 70,3%, with a maximum of 79,3% during the second quarter ;

  • - tourist occupancy : +39,7%

  • Number of nights for foreigner : + 37,1% (mostly due to Belgian people, 3 times higher, and to people from Netherlands, 2,5 higner; German, twice higher)



Budget : 73,7 million euros 18 % Mécénat privé 18 % État 18 % Communauté urbaine 15 % Conseil Régional 11 %  Ville de Lille 9 % Conseil Général Nord 6 % Europe et autres collectivités 5 % Conseil Général Pas-de-Calais

  • Budget : 73,7 million euros 18 % Mécénat privé 18 % État 18 % Communauté urbaine 15 % Conseil Régional 11 %  Ville de Lille 9 % Conseil Général Nord 6 % Europe et autres collectivités 5 % Conseil Général Pas-de-Calais



301 287 visitors for Rubens Fine-Arts Museum,

    • 301 287 visitors for Rubens Fine-Arts Museum,
    • 213 600 visitors for Mexique-Europe exhibition (Modern Arts Museum, Villeneuve d'Ascq)
    • 127 000 for Picasso exhibition
    • 100 000 for egyptologist Auguste Mariette in Boulogne-sur-Mer,
    • 100 000 for Robots and Cars of the future at Tri Postal of Lille,
    • 75 600 for Flower Power
    • 60 000 for Microfolies
    • 55 000 for Watteau exhibition
    • 40 000 for Erwin Redl in Sainte Marie-Madeleine Church in Lille,
    • 25 000 for sculptor Ousmane Sow in Mons-en-Baroeul


Lille 2004 reveals that the city is in the heart of Europe.

  • Lille 2004 reveals that the city is in the heart of Europe.

  • It shows Europe how dynamic, young and modern its population is .

  • Gives a strong cultural and touristic image.



Programme of urban development and restoration of the area's heritage providing both sides of the border with:

  • Programme of urban development and restoration of the area's heritage providing both sides of the border with:

    • 12 maisons Folie,
    • some local exhibitions,
    • a renovated Opera,
    • and a skate park, dedicated to new sports.
    • More pedestrian streets : les "Ramblas" !


Lille 3000 !

  • Lille 3000 !

  • The voyage goes on...







Fasten your seatbelts as Europe XXL invites you on a series of voyages of discovery, in the form of the midi-midi thematic weekends. All usual reference points of time and space are to be forgotten!

  • Fasten your seatbelts as Europe XXL invites you on a series of voyages of discovery, in the form of the midi-midi thematic weekends. All usual reference points of time and space are to be forgotten!

  • 4 months dedicated to "new European countries" : a voyage through a Europe transfigured 20 years after the fall of the Berlin Wall

  • Boarding for Europe XXL!

  • From west to east, this event picks you up all over Central Europe and Eastern Europe, … until Istanbul.





Les "Midi-Midi" or midday-midnight-midday concept :

  • Les "Midi-Midi" or midday-midnight-midday concept :

  • 27/03/2009 > 29/03/2009 : Berlin

  • 10/04/2009 > 12/04/2009 : Baltes Countries

  • 22/05/2009 > 24/05/2009 : Warsaw

  • 05/06/2009 > 07/06/2009 : Moscow

  • 19/06/2009 > 21/06/2009 : Budapest & Bucarest

  • 03/07/2009 > 05/07/2009 : Istanbul & Balkans








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