It is wrong to take the basics of a guide's speech culture as an original author's work. After all, hundreds of books on the art of public speaking have been written over thousands of years. Analyzing the literature on the art of public speaking, we can see that Ye.A. Pavlova's "Culture and Art of Speech" and Dale Carnegie's "Influencing and Building Self-Confidence through Formal Speeches" address this issue in detail. So, what should a guide keep in mind and take into account about the culture of public speaking, which is an important part of his work? What is a speaker’s speech culture? Ye.A.Nojin writes about it: “A speaker's speech culture is often considered to be correct speech, that is, speech that conforms to generally accepted language norms. The culture of the speaker's speech is the use of language materials that provide the best impact on the audience, in accordance with the task at hand.
The order of speech in oral speech differs by its freedom. While written speech is characterized by systematic, interconnected, logically correct statements, thoughts, oral speech is often situational, and many additions are made depending on the situation, the reaction of the audience. In oral speech, of course, sometimes the order of words is disturbed, and this is why vitality and naturalness are achieved in speech. One of the most important elements of a speaker's speech culture is the correct use of these words. Words have an impact on the audience only if they are used in full, in context and in combination with other words. An important indicator of the culture of guide speech is the correct pronunciation of these words. The audience always pays attention to the mispronounced words. If pronunciation mistakes are repeated, it will negatively affect the consciousness of the audience, preventing the reception of words. In many cases, there are difficulties in pronouncing the surnames, first names, geographical locations, various foreign terms of the heroes. In this case, you need to use a guide dictionary (the dictionary is available in any bookstore). The use of such stamps in speech as "due attention", "promotion", "goal setting" and so on, makes speech meaningless, lifeless, imageless. Another type of word stamps is clericalism. Chancellorship is a standardized cycle of formal-working written speech. We read them on the radio, on television, in newspapers and magazines. It’s hard to get rid of them, and over and over again they’re getting into our speech. But the guide must be careful to use them, to fight them.
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