Tabiiy, ilmiy va gumanitar fanlar


Download 37.78 Kb.
bet1/3
Sana26.06.2022
Hajmi37.78 Kb.
#777880
  1   2   3
Bog'liq
BHA 56-2 Quvandiqov Jamoliddin Ingliz tili
Small-sized business, Small-sized business, Small-sized business, Small-sized business, 20 Ахмедов Дониёрбек Сирожиддин ўғли , Vazifalar, Vazifalar1, Doc1, Kreditga layoqatlilikni baholash va tahlil qilishning asosiy usu-fayllar.org, Mustaqil ish ustiga, График фин 1457 (2)

O’ZBEKISTON RESPUBLIKASI OLIY VA O’RTA MAXSUS TA’LIM VAZIRLIGI
TOSHKENT MOLIYA INSTITUTI
SIRTQI FAKULTET

TABIIY, ILMIY VA GUMANITAR FANLAR”


KAFEDRASI


XORIJIY TIL FANIDAN


Nazorat ishi


Bajardi: III-kurs BHA_56-2 guruh Quvandiqov Jamoliddin
TOSHKENT 2022


SELF STUDY 15
Task 1. Vocabulary


Exercise 1. Complete the text with the words in the box. There are some words which you will not need.



advertorial hoardings commercials placed endorsed flyers point-of-sale pop-ups free samples slogans viral

You may disagree that advertising is an art, you may even find it irritating at times, but it has certainly become part of our life, The newspaper article that you started reading turns out to be an advertorial._ The programme you are watching on TV is suddenly interrupted by a series of commercials ' for various consumer goods, including one for Crispin's Crisps, placed by your favourite film star. And no sooner do you start surfing the Internet than pop-ups invade your screen. So you take a break and go for a stroll, only to take in once more how much hoardings have indeed changed your cityscape. Then, on entering your local supermarket, you notice immediately that viral advertising is alive and well, but do not refuse the free samples given away that day. Finally, you just do it - yes, you buy three packets of Crispin's and walk back home with a spring in your step.




Exercise 2. Match the words in bold in the word pairs (1-5) to their meaning (a-e).
1 publicity stunt – e a) newspapers and magazines
2 design features - d b) a short phrase that is easy to remember
3 Honda slogan – b c) a series of actions intended to get a particular result
4 poster campaign - c d) an important, interesting or typical part of something
5 press coverage – a e) something done to get people's attention

Download 37.78 Kb.

Do'stlaringiz bilan baham:
  1   2   3




Ma'lumotlar bazasi mualliflik huquqi bilan himoyalangan ©fayllar.org 2022
ma'muriyatiga murojaat qiling