„ Ştefan cel Mare” University


Download 287.55 Kb.
Pdf ko'rish
bet6/6
Sana13.09.2023
Hajmi287.55 Kb.
#1677432
1   2   3   4   5   6
Bog'liq
The marketing research in tourism (1)

 
 
Bibliography
 
1) 
Barma, Jean – Luois, Marketing du tourisme et de l’hotellerie, third edition
Editions d’Organization, 2004, Paris; 
2) 
Cooper, C., Tourism. Principles & Practice, Longman, London, 1996; 
3) 
Cosmescu, I, Turismul, fenomen complex contemporan, Ed. Economică, 
Bucureşti, 1998; 
4) 
Dubois, Bernard, 10 Cas Europ
éens de Marketing Management, second edition
Publi-Union Editions, Paris, 1995; 
5) 
Hauge, Paul, Jackson, Peter, Market research, third edition, London, 2002; 
6) 
Holloway, J Christopher, Marketing for Turism, fourth edition, Ed. Prentice Hall
England, 2004;
7) 
Lanquar, R., Le tourisme international, Presses Universitaires de France, Paris, 
1995; 
8) 
Luck, D.J., ş.a., Marketing research, third edition, Ed. Prentice Hall, 1970 
9) 
McDaniel Carl, Gates Roger, Marketing Research, sixth Edition, Ed. John Wiley 
and Sons, USA, 2005; 
10) Middleton, Victor T.C., Marketing. Travel and Turism, Oxford, Ed. Butterworth 
Heinemann, third edition, 2001; 
11) Nedelea, Alexandru, Piaţa turistică, Ed. Didactică şi Pedagogică, Bucureşti, 2003; 
12) Postelnicu GheorgheTurismul internaţional. Realităţi şi perspective, Casa Cărţii 
de Ştiiţă. Cluj – Napoca, 1998; 
13) Veal, A.J., Research Methods for Leisure and Tourism, third edition, University of 
Tehnology, Sydney, Ed. Prentice Hall, Sydney, 2006. 
View publication stats

Download 287.55 Kb.

Do'stlaringiz bilan baham:
1   2   3   4   5   6




Ma'lumotlar bazasi mualliflik huquqi bilan himoyalangan ©fayllar.org 2024
ma'muriyatiga murojaat qiling