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ENVIRONMENTAL REPORTING IN THE HOSPITALITY INDUSTRY

3. Results and discussion
We initially applied cluster analysis to the sample of 300 international hotel chains in order to categorize disclosure behaviors by means of the ANOVA, given that SPSS provides the option to return an ANOVA for each variable, which shows if the variance is significant between clusters.
In this first cluster analysis, the purpose of this general cluster´ analysis developed is to have a first knowledge about where and how companies disclose information about their commitment with the environment, and whether they have any kind of certification or relationship with environmental projects or initiatives.

Part: 3--- 30 Points/100 Points


-What is the most important question to ask for the article you read?
-What is the answer to your question? (Give an important question about the article, and write your answer)

A question about the article



What did we do after analyzing the location and the theme of environmental information disclosures made by our sample?

Your answer



Then the study moved on to identify factors determining their likelihood to disclose environmental information. Our results show that the main factor influencing voluntary environmental disclosure is the size of each hotel chain, measured by their number of rooms. We found that the culture of the chain`
Parent countries determines only whether to disclose environmental information or not, and where to do it, with European-based hotel chains being found to be better examples in this respect that those based elsewhere.


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