Classroom Companion: Business

References
Albert, R., & Barabási, A.-L.. (2001). Statistical mechanics of complex networks. ArXiv.
Anderson, C. (2006). The long tail: Why the future of business is selling less of more. Hyperion.
Audestad, J. A. (2007). Internet as a multiple graph structure: The role of the transport layer. 
Information Security Technical Report, 12(1), 16–23.
Brynjolfsson, E., & Saunders, A. (2013). Wired for innovation. The MIT Press.
Brynjolfsson, E., Hu, Y., & Simester, D. (2003). Consumer surplus in the digital economy: Estimating 
the value of increased product variety at online booksellers. Management Science, 49, 1580–1596.
Brynjolfsson, E., Hu, Y., & Smith, M. D. (2010). The long tail, the changing shape of Amazon’s sales 
distribution curve. SSRN.
Brynjolfsson, E., Hu, Y., & Simester, D. (2011). Hello long tail: The effect of search cost on the con-
centration of product sales. SSRN.
Dorogovtsev, S. N., & Mendes, J. F. F. (2001). Evolution of networks: From biological nets to the 
internet and WWW. Oxford University Press.
Hanks, J. (2017, April 4). Amazon doesn’t do long tail. Why should you? Practical Ecommerce.
Schroeder, M. (2009). Fractals, chaos, power laws: Minutes from an infinite paradise. Dover.
Further Reading
Anderson, C. (2006). The long tail: Why the future of business is selling less of more. Hyperion.
References

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© The Author(s), under exclusive license to Springer Nature 
Switzerland AG 2021
H. Øverby, J. A. Audestad, Introduction to Digital Economics, 
Classroom Companion: Business,
https://doi.org/10.1007/978-3-030-78237-5_17
243
Digital Markets
Contents
17.1 
 Market Types – 244
17.2 
 Stakeholders and Relationships