Intro to Franchising (B/W)


An Introduction To Franchising


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8
An Introduction To Franchising 
By law, a franchisor cannot offer a franchise until the franchisor has presented the prospective fran-
chisee with a Disclosure Document. In fact, 14 states require franchisors to register their UFOCs with the
state or to notify them that they will offer franchises before they begin to conduct any franchising activi-
ty in the state.
The UFOC includes information about:

the franchisor

the company’s key staff

management’s experience in franchise management

franchisor’s bankruptcy and litigation history

initial and ongoing fees involved in opening and running the franchise

required investment and purchases

territory rights

responsibilities of the franchisor and franchisee

other franchisees in the system with contact information
Receipt of the UFOC is governed by the “ten-day rule.” This is a cooling-off period in which fran-
chisors must give prospective franchisees 10 business days to think about their decision before they are
allowed to sign the franchise agreement.
The Franchise Agreement
The franchise agreement is more specific than the UFOC about the terms of the relationship between the
franchisor and franchisee. A typical franchise agreement may include specifics about:

the franchise system, such as use of trademarks and products

territory

rights and obligations of the parties: standards, procedures, training, assistance, advertising, etc.

term (duration) of the franchise

payments made by the franchisee to the franchisor

termination and/or the right to transfer the franchise
The franchise agreement is the legal, written document that governs the
relationship and specifies the terms of the franchise purchase. Like the UFOC,
the franchise agreement also enjoys a “cooling off” period. Prospective fran-
chisees are legally entitled to have the final franchise agreement for at least 5
business days before they are allowed to sign. This gives them time to review
and consider the terms of the agreement.
THE IFA EDUCATIONAL FOUNDATION

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