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Answers
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The text you have chosen
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What piece of information did you find most interesting? Why?
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Foreign markets constitute a large share of the total business of many firms that have wisely cultivated markets abroad. The case of Coca-Cola clearly emphasizes the importance of overseas markets. International sales account for more than 80 percent of the firm’s operating profits.
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To what extent do you agree with the statements that are given in your text? Answer the question using one or two specific piece of information in the text.
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The benefits of export are readily self-evident. Imports can also be highly beneficial to a country because they constitute reserve capacity for the local economy. Without imports (or with severely restricted imports), there is no incentive for domestic firms to moderate their prices
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Choose at least two pieces of information or facts to explain and prove it with your own examples (try to give your answer referring to the activity of certain companies involved in international marketing).
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Trade restrictions, such as the high tariffs caused by the 1930 Smoot-Hawley Bill, which forced the average tariff rates across the board to climb above 60 percent, contributed significantly to the Great Depression and have the potential to cause widespread unemployment again. Unrestricted trade, on the other hand, improves the world’s GDP and enhances employment generally for all nations. Some employers may also have to move certain jobs overseas so as to reduce cost
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What facts given in your text can you see in the activity of Uzbek companies operating internationally?
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International marketing should not be considered a subset or special case of domestic marketing. When an executive is required to observe marketing in other cultures, the benefit derived is not so much the understanding of a foreign culture. Instead, the real benefit is that the executive actually develops a better understanding of marketing in one’s own culture
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What aspects provided in your text can or recommended to be used by Uzbek companies to succeed in foreign markets?
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The study of international marketing can thus prove to be valuable in providing insights for the understanding of behavioral patterns often taken for granted at home. Ultimately, marketing as a discipline of study is more effectively studied.
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