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Russia:
Opportunities for Business
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Russia – Opportunities for Business
AGENDA
Introduction to Russia
Macroeconomics
Increasing consumption
Mail-order
Europe’s largest Internet market
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Introduction to Russia
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Capital
Moscow
Population
143 mln
Area
17,075,400 sq km
Cities over 1 mln
13
Currency
Ruble (RUB)
Nominal GDP (2011)
USD 1,83 trillion
Real GDP growth
(2012)
+ 3,5 percent
GDP per capital
USD 17,790
Number of regions
83
Country facts
0-2
5-10
20-30
30-40
50-60
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Macroeconomics
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Russian economy is doing well
In 2012 GDP per head reached USD 17 790 and forecast is optimistic
0
5
10
15
20
25
2009
2010
2011
2012
2013
2014
Source: World bank, Roststat, Russia Central Bank
14,9500 15,7900
16,7500
17,7900
18,8700
20,1200
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Stabile increasing of FDI last years
19% of international investors perceive Russia as one of
the most attractive global regions in 2012, an increase of 8
percentage points, the largest of any region.
Source: World bank, Roststat, Russia Central Bank
3,4
8,0
15,4
12,9
0,00
10,00
20,00
30,00
40,00
50,00
60,00
70,00
80,00
2002 2003 2004 2005 2006 2007 2008 2009 2010 2011
12,9
55,1
75,0
36,5
43,3
52,9
29,7
3,4
15,4
8,0
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Increasing consumption
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Population’s welfare is growing
3,062
0
5
10
15
20
25
30
2001
2008
2009
2010
2012
14,9480
17,0090
18,8870
26,5000
Source: Ministry of Economic Development and Trade, Roststat
Average monthly income per capita in 2012:
612 EUR in Russia and 1350 EUR in Moscow (15 mln citizens)
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6,934
8,627
14,602
19,082
Consumers are spending more and more
61.6% of the population are of working age,
while 16.2% are below it and 22.2% are
above it. The population is 46.2% male and
53.8% female
Source: Ministry of Economic Development and Trade, Roststat
0,000
2,000
4,000
6,000
8,000
10,000
12,000
14,000
16,000
18,000
20,000
2005
2006
2009
2012
6,934
8,627
6,934
6,934
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Mail-order
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Determinants of Russian mail-order
attractiveness
Attractiveness
of Russian mail
order market
Relative geo proximity to Europe
Constant improvement of IT
technologies (internet, mobile
communication, etc.)
Insufficiently developed retail
market
Attractiveness
of Russian mail
order market
Interest for fashion and household
goods from Russian population
Growing wealth of inhabitants
Large country size and relatively
low density of population
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Europe’s largest Internet market
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Internet Users in Russia
Total: 57,8 million users 18+ as of Winter 2011-2012 – Source: FOM
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Internet Market size and growth rates
The Russian Internet market grows from $12
billion in 2012 to $36 bilion by 2015
Source: Morgan Stanley
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Contact
Agnieszka Waszkiewicz
Warsaw / Poland
Dominanta Base & Direct Group
Tel.: +48 22 827-75-12
Tel.: +48 606 489 990
a.waszkiewicz@dominanta.com.pl
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