Which of the following points support the opinions expressed in the article and translate the text?
1. In meetings the French tend to be more aggressive than the Germans.
2. The Arabs have nothing in common with the Japanese.
3. The French generally don’t appreciate the British sense of humour.
4. The Spanish are rarely hesitant in cross-cultural meetings.
5. The Americans and Scandinavians value a methodical approach.
6. The Germans want quality at any price.
7. The British tend to be more individualistic in business than the Germans.
Task 4 Vocabulary
4.1 Fill in each gap with one word from each box, written together.
Over under charge expand perform spend estimate ride take
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If you grow a business too quickly and take on too much risk, you overexpand.
If you sell goods at a lower price than your competitors, you______undercut____________your competitors.
If you don’t make as much money as expected, or you're less successful in your job than expected, you_______underperform_______________
If your company goes past another in terms of sales, profits, market share, etc, then you _______undertake____________ it.
If you use too much money, or more than you planned, you_______overspend_________
If you ask a client for too little money (usually by mistake), you______undercharge____________ them.
If you use your authority to reject somebody's decision, you _____override___________ them.
If you think that something is smaller or less important than it really is, you_______underestimate__________ it.
Task 5
5.1 Prepare presentation on topic: “ Branding “
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