Statistical, Ecosystems and Competitiveness Analysis of the Media and Content Industries: The Newspaper Publishing Industry

The Newspaper Publishing Industry 
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Figure 28: Trade balance in the EU27 publishing sub-sectors between 1995 and 2007 
The figures in Table 14 and Figure 28 show the overall trade balance, but they give no 
indication on the trade within the EU27. They also do not show the extent to which there is a 
single market for newspaper publishing. An indication of the existence of a single market is 
provided in Table 15, which shows figures for the value of trade within the EU27 with 
countries from within the EU27 and from the EU27 to countries outside the EU27 in 2006. In 
this table trade figures for newspapers, journals and periodicals are combined. Table 15 shows 
that France was the main importer of newspapers, journals and periodicals in EU 27 in 2006 
(€424,8 mln), followed by Germany (€324.4 mln) and Belgium (€288.6 mln). All countries 
imported mainly from within the EU27. Only a few countries import newspapers, journals 
and periodicals from outside the EU. Germany was the main exporter of newspapers, journals 
and periodicals (€852.6 mln), followed by UK (€625.9 mln) and France (€403.9). Most 
countries exported mainly – i.e. for more than 50% - within the EU27 in 2006, except for 
Malta (100% extra-EU), Slovenia (84%), Lithuania (83%), Estonia (66%), Sweden (66%), 
Finland (58%) and Portugal (57%). 

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Statistical, Ecosystems and Competitiveness Analysis of the Media and Content Industries 
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Table 15: External trade in newspapers, journals and periodicals for each EU country, 2006 
(EUR 1000s). Trade can include press printed outside the country of origin 
Import 
Export 
Total 1000EUs 
Intra-EU 
27 
(%) 
Extra-EU 27 
(%)