Be an international business professional mooc, udemy course

BE AN INTERNATIONAL BUSINESS PROFESSIONAL MOOC, UDEMY COURSE

SUBMITTED BY:

SHIV SEHRAWAT, 200BBAHW0051

6TH SEMESTER, BBA, SOB, SU

INTRODUCTION TO INTERNATIONAL BUSINESS

• Internationalization
• Globalization
• International trade
• Exporting
• Importing
• International investment
• Foreign direct investment (FDI)

CULTURAL DIMENSIONS IN INTERNATIONAL BUSINESS

• Culture in international business refers to the beliefs, values, practices, and attitudes of organizations that impact business functions and the strategic direction enterprises take

NATURE OF CROSS CULTURAL RISK

• HEAD NOD
• HAND SHAKE
• CARD SHARING
• GIFT EXCHANGE
• EATING HABITS

• INTERNATIONAL MARKET ENTRY METHODS

When you know the scale of entry, you will need to work out how to take your business abroad. This will require careful consideration as your decision could significantly impact your results. There are several market entry methods that can be used.

• Exporting
• Licensing
• Franchising
• Joint venture
• Foreign direct investment
• Wholly owned subsidiary
• Piggybacking

RISKS IN IB
Payment terms in international business

• Cash In Advance.
• Open Account Terms.
• Consignment.
• Documentary Collection.
• Letters of Credit.

TYPES OF PRICING

RIGID COST-PLUS PRICING
FLEXIBLE COST-PLUS PRICING
INCREMENTAL PRICING

EXHIBITIONS AND FAIRS

A trade show, also known as trade fair, trade exhibition, or trade exposition, is an exhibition organized so that companies in a specific industry can showcase and demonstrate their latest products and services

• SET OBJECTIVES
• DEVELOP A BUDGET
• REASEARCH YOUR OPTIONS
• CONSIDER YOUR AUDIENCE

HOW TO APPROACH BUYERS
LOOK FOR THE TOP IMPORTING COUNTRIES OF YOUR PRODUCT
EXPORT DATA FROM YOUR CUSTOMERS
IMPORT DATA FROM OTHER SOURCES
CONTACT COUNTRIES EMBASSY IN THE TARGET COUNTRY
HOW TO APPROACH INTERNATIONAL BUYERS