„ Ştefan cel Mare” University
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The marketing research in tourism (1)
Bibliography 1) Barma, Jean – Luois, Marketing du tourisme et de l’hotellerie, third edition, Editions d’Organization, 2004, Paris; 2) Cooper, C., Tourism. Principles & Practice, Longman, London, 1996; 3) Cosmescu, I, Turismul, fenomen complex contemporan, Ed. Economică, Bucureşti, 1998; 4) Dubois, Bernard, 10 Cas Europ éens de Marketing Management, second edition, Publi-Union Editions, Paris, 1995; 5) Hauge, Paul, Jackson, Peter, Market research, third edition, London, 2002; 6) Holloway, J Christopher, Marketing for Turism, fourth edition, Ed. Prentice Hall, England, 2004; 7) Lanquar, R., Le tourisme international, Presses Universitaires de France, Paris, 1995; 8) Luck, D.J., ş.a., Marketing research, third edition, Ed. Prentice Hall, 1970 9) McDaniel Carl, Gates Roger, Marketing Research, sixth Edition, Ed. John Wiley and Sons, USA, 2005; 10) Middleton, Victor T.C., Marketing. Travel and Turism, Oxford, Ed. Butterworth Heinemann, third edition, 2001; 11) Nedelea, Alexandru, Piaţa turistică, Ed. Didactică şi Pedagogică, Bucureşti, 2003; 12) Postelnicu Gheorghe, Turismul internaţional. Realităţi şi perspective, Casa Cărţii de Ştiiţă. Cluj – Napoca, 1998; 13) Veal, A.J., Research Methods for Leisure and Tourism, third edition, University of Tehnology, Sydney, Ed. Prentice Hall, Sydney, 2006. View publication stats Download 287.55 Kb. Do'stlaringiz bilan baham: |
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