Business Plan


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business plan

3-year Pro Forma projections
Because Throwback is incorporating three distinct forms of entertainment, we will be
working with our bookkeeper to ensure that we are tracking our expenses & revenues
relative to the portion of the business being impacted. Our Pro Forma projections detailed
here pertain to the bowling portion of the business and are based on industry standards for
expenses and a combination of standards and local competitors for revenues & rates. The
next page will project the roller skating and laser tag revenues & associated costs. The first
year of rent is being paid at lease signing out of the startup expenses, so it is excluded
from the first year of Pro Forma expenses.
Projected Income & Expenses for a 20-Lane Modern, Family Bowling Center
Year 1 Year 2 Year 3
Number of Bowling Lanes 16 Assumptions:
Games played per day/per lane 17.2 18.2 19.3
Games played per year/per lane 6,280 6,672 7,065
Total of paid games x number of lanes 100,480 106,760 113,040
Average price per game (including prime time hourly) $ 3.95 $ 3.95 $ 3.95
Sales - Gross Revenue
Bowling Revenue (including private parties) $396,896 $421,702 $446,508
Shoe rental (10% of revenue) $ 39,690 $ 42,170 $ 44,651
Food Sales (37% of revenue) $146,852 $156,030 $165,208
Alcoholic Beverage sales (28% of revenue) $111,131 $118,077 $125,022
Amusement Machines (10% of revenue) $ 39,690 $ 42,170 $ 44,651
Vending Machines (2% of Revenue) $ 7,938 $ 8,434 $ 8,930

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