Chapter Objectives 1 of 2


Two Types of Franchise Systems 2 of 2


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Franchising

Two Types of Franchise Systems 2 of 2

  • Business Format Franchise
    • An arrangement under which the franchisor provides a formula for doing business to the franchisee along with training, advertising, and other forms of assistance.
    • Fast-food restaurants, convenience stores, and motels are well-known examples of business format franchises.
      • Business format franchises are by far the most popular form of franchising, particularly for entrepreneurial firms.

10 Industries In Which Business Format Franchises Predominate

  • Types of Franchise Agreements 1 of 3
  • Types of Franchise Agreements 2 of 3
  • Area Franchise Agreement
  • Types of Franchise Agreements 3 of 3
  • Master Franchise Agreement

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