Feasibility study of implementing an industrial robot for induction


participants. These can be participant observation, in-depth interviews and focus


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participants. These can be participant observation, in-depth interviews and focus 
group. /3/ 
The qualitative research method is usually applied to a smaller number of 
participants which may be due to the methods used, such as in-depth interviews 
that involve time and labour or sometime it is not necessary to involve a large 
number of people. /3/
Be it a smaller number of people involved or its degree of flexibility it does not 
make the research less scientific than the large number of people being used in the 
quantitative research and carried out in a rigid manner. This is due to the fact that 
the two methods are used for different objectives and their underlined 
philosophical assumptions are totally different. /3/ 
4.2.3 Mixed Research method
A mixed research method is the research method in which both qualitative 
research and quantitative research methods or techniques are used together on one 


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particular study. Therefore this type of research method is a combination of 
inductive and deductive approach. /3/ 
During the feasibility studies on the implementation of industrial robot for 
induction hardening at Bodycote Vaasa, a qualitative research method was used, 
this method was employed by using an in-depth interview and participant 
observation process to achieve the results.
 


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5 CASE COMPANY (BODYCOTE) 
Bodycote is a thermal processing servicing company which can be found in 26 
countries and 190 locations around the globe. The mother company was first 
established in Great Britain. /4/ 
Bodycote operates mostly in the northern part of America and Europe and has 
limited locations in the Middle and Far East. The United Kingdom has 14% of its 
total sales which sum up to $716 million and North America accounts for 40% of 
the sales. Meanwhile, the rest of Europe generates more than 45% of the total 
sales. Bodycote is currently led by CEO Stephen Harris. /16/ 
Bodycote has been in the heat treatment industry ever since the year 1948 and is 
currently the world’s leading specialist in testing and thermal processing services. 
It is a provider of heat treatment, hot iso-static pressing, metallurgical coat-ing 
and testing services to many manufacturing companies. /4/ 
Bodycote heat treatment LTD in Finland is the leading metal heat and surface 
processor in Finland, which operates in four locations in Vantaa, Pieksämäki, 
Tampere and Vaasa. In the year 2010, the company had 66 employees and its net 
sales amounted to EUR 9.4 million. /4/ 
Finland Bodycote Heat Treatment Ltd began its operations in the year 1946, when 
the Bofors Finland Oy Ab, founded the first hardening in Helsinki. Currently, the 
company is operating in four locations with their offices in the southern and 
central of Finland. /4/ 
The company’s office in Vantaa is set as the head office of Bodycote Finland. The 
head office is responsible for financial and administrative functions, but also 
technical support, international services, education, laboratory, and research 
activities. /4/ 


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Each office has its own independent unit, which serves customers in the entire 
location to promote and help in achieving the company’s goals and objectives.
Should there be difficulties or lack of a suitable method of processing in a branch 
of doing a particular service the products are transported to another branch that 
has the suitable processing method for the services to carry on. /4/ 

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