How to Set smart goals (With 5 Examples)

5. Publish a Greater Volume of Blog Posts
In our opinion, the best way to get more organic traffic hitting your blog is to publish content consistently. The more your archive grows, the greater the chance of increasing your visitor numbers. Let’s break this goal down using the SMART model:

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  Specific: For a small to medium-sized blog, moving from one to two articles per week is a pretty good starting point.
  
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  Measurable: For this goal, we suggest you track your performance on a monthly basis, and check whether you’re missing any deadlines.
  
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  Attainable: Depending on your workload, two posts per week is perfectly doable. If it isn’t, you either need to reassess your goal, or outsource some of the work.
  
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  Relevant: Your ultimate goal is the growth of your blog, and publishing more content is the equivalent of building the pathway to it.
  
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  Time-Bound: For this goal, we recommend setting a minimum of one month for completion. Then, you can re-evaluate until you find a happy spot for you.
  

Of course, there’s a limit to how much content you can write as a one-person show. However, as your blog grows, you’ll probably want to increase the volume to keep your audience coming back. With this goal, you’ll be able to determine exactly what your limit is. Plus, you’ll also know when it’s time to expand your team.
Conclusion
Specific and measured goals are the key to success, no matter what you’re looking to achieve. Regardless of whether your ultimate aims are financial, personal, or even based solely on metrics, using a structure such as the SMART formula can help you succeed in what you set out to do.
By making sure the goals you set are aligned with the five SMART criteria (Specific, Measurable, Attainable, Relevant, and Time-Bound), you have an anchor on which to base all of your focus and decision-making. Once you’ve achieved a SMART goal, you can scale up and start again, safe in the knowledge there’s a solid backbone to your strategy.
Do you have any questions about how to set SMART goals? Let’s talk about them in the comments section below!