Introduction to event


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EVENT MANAGEMENT

 
Event Management HM-402 
Uttarakhand Open University 
71 
4.11 Problem Solving 
Problem solving is the ability to understand the heart of a problem, look for a viable 
solution, and then make a decision to implement that solution. The premise for 
problem solving is problem definition. Problem definition is the ability to understand 
the cause and effect of the problem; this centers on root cause analysis. If an Event 
manager treats only the symptoms of a problem rather than its cause, the symptoms 
will perpetuate and continue through the Event life. Even worse treating a symptom 
may result in a greater problem. Root cause analysis looks beyond the immediate 
symptoms to the cause of the symptoms, which then affords opportunities for 
solutions. Once the root of a problem has been identified, a decision must be made to 
effectively address the problem. 
Solutions can be presented from Stakeholders , the Event team, the Event manager or 
various stakeholders. A viable solution focuses on more than just the problem, it 
looks at the cause and effect of the solution itself. In addition, a timely decision is 
needed or the window of opportunity may pass and then a new decision will be 
needed to address the problem. For example if you organizing a special exhibition in 
specific area for the first time you must help the exhibitors in understanding the local 
culture and challenges in cross cultural environment
4.12 Team Management
Besides inspiring, event managers also 
need to lead from an operational point of 
view. This puts team management on the 
list of essential skills for managers. 
If team leadership is about inspiring 
others, team management is about doing 
things right. It‘s about taking action to 
transform vision into reality. To this end, 
managers need to master delegating, goal 
setting, performance evaluations, and 
conflict management. 
Event managers must also make sure that 
things run smoothly inside the team. A team 
is a sum of different personalities, habits, and 
quirks managers need to coordinate team 
members so work is completed on time and 
within budget. They are the ones who 
establish the rules and the processes that 
move things forward. 

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