Lesson Unintended consequences Case study. Task Decide if the statements are true

Lesson 2. Unintended consequences Case study.

Task 1. Decide if the statements are true (T) or false (F)

1. Setting a deadline leads you through exact time management, which you need to work under - improving your attention to details and looking for alternatives.__T__

2. In all cases, your solution might be in the form of a lecture to a customer or someone inside your company.__F__

3. In order to be sure you have chosen a good to great solution, test the results. Did it deliver within the time frame necessary?__T__

4. One of the important keys to your success with this model is you believe that you can handle any problem.__T__

Being a future sales person, one of your greatest assets is the ability to solve problems for both you and your company and the customers’ big problems they have shared with you. The ability to be creative and find a solution is a trait heavily admired by customers. This trait also moves you up above the commodity seller and to the ranks of the problem solver. This is a much better level to be recognized by the customer - it gets you more solid opportunities to make sales. Being able to solve a big problem is a valued trait for anyone, especially sales people. If you follow the steps you will solve any problem, you run into. In fact, the more often you use, the better you will get at solving problems. So, here are the seven steps to problem solving...

1. Define the Problem

This means write it down and study it. Sometimes this first step is all you need to realize the solution was there all the time. By writing it down, you gain a clarity you did not have before.

2. Gather information

This is obvious. If you are to solve a problem, you need information and data points regarding the level of the problem - and things like cause and effect come in very handy to solving the problem.

3. Set a Goal or Time line for Solving the Problem

Deadlines give a sense of urgency to the problem solving process. Without a true time line, other things get in the way of moving the process forward. Having a deadline gives you a project time line you will need to work under - improving your attention to details and looking for alternatives.

4. Search for Solutions

Never stop with the first alternative or solution. The rule of thumb is to challenge yourself to find at a minimum three ways to solve the problem. This insures you will use all your creative powers to find all the possible choices to pick from for solving the problem.

5. Choose a Solution

After securing as many choices as possible, it is now time to pick what you feel is the best solution for the situation or problem. You have analyzed all the possible solutions, trust yourself to pick the right one to implement.

6. Implement the Solution

Begin the process of solving the problem with a selection of alternatives you feel will be the best solution. Have a game to implement a solution. In some cases, your solution will be in the form of a presentation to a customer or someone inside your company. Be sure to show the benefits of your solution including things like safety and seamless integration so they will be inclined to agree.

7. Evaluate the Results

In order to be certain you have selected a good to great solution, test the results. Did it deliver within the time frame necessary. Did you generate a payback period that was expected by others. And, most important - did it meet your standards of performance. If it did all the above, then record the details as a success story. Will there be similar situations with other customers? Can you easily adapt the majority of the solution process for other closely related situations? This is a simple seven step method, yet, it works more often than not. One of the important keys to your success with this model is your believe that you can solve any problem. If you don’t believe you have the problem solving ability - well, you will not be able to solve any problem - it is called a self fulfilling prophecy.

Work on yourself first and then work on the problems, it will be much easier to find the solutions.

Task 2. Find the words in the text with the similar meaning.

1. useful skill or quality ____________ability____________

2. a particular characteristic _________trait____________

3. clearness _______________clarity___________________

4. difficult task _______________________________

5. choose ________________select____________________

6. realization__________________________________

7. not comparable ______________________________

8. create _____________________________________

9. prophecy ___________________________________

10. feel_______________________________________

Task 3. Read the text. Choose the best title.

1. Seven Ways for Identifying the Matters

2. Seven Advices to Deal with Company Officers

3. Seven Steps for Solving Big Problems

Task 4. Match the sentences 1-4 and the paragraphs A-D.

1. As the disease — or whatever it is — spread, rented bees also went up.

2. Every idea should be checked 7 times before implementing it, and the phrase “just do it” must not be used with the nature.D

3. But it was proved that overusing the natural issues brought other fatal consequences which cannot be only called natural one.B

4. Here are some examples of environmental collapses done by humanity.A

a. Million types of vegetables and fruit existed on our planet. Some became extinct as a result of human indifference; some types were changed, mixed or integrated. Over the million years humanity influenced the environment negatively. They have already changed the nature, wild life and climate dramatically. Those interferences into environmental issue brought negative influences.

b. Production of the bee manufacture, honey has been also praised as a remedy. But in the last years they are in the danger of extinction. In America beekeepers lost 31 per cent of their colonies in late 2012 and early 2013, which is double what’s considered acceptable through natural causes.

c. Hives were deserted, the bees gone, maybe dead, honey production stopped, and the bee industry was damaged. When the world learned that bees in America and Canada were dying in large numbers, and hives were depleted, the agricultural community, beekeepers and the public became alarmed. The problem was called Colony Collapse Disorder or CCD, and it threatened California’s very profitable almond industry, which is dependent on bees to pollinate the trees that the nuts grow on. And not just almonds: 130 crops in California alone depend on honey bees. Beekeepers from around the nation started loading their hives on trucks and bringing them to California to rent them out to growers.

d. What the scientists have discovered is that they really don’t know very much about bees. They’ve found that colonies with CCD have an abundance of bacteria, viruses and a specific fungal disease, but none of these items alone can be singled out as the cause. Why should cause again be searched from the nature? Why not from human actions? In the agriculture, in order to take more harvest, hundred types of chemicals have been used to keep them from worms. And as an unintended consequence bees also have been disappearing. If they are extinct, there will not be any pollination, no pollination - no fruit, no fruit- no seed to grow the next year then.

Task 5. Rewrite the following sentences using Passive Voice.

1. The introduction of exotic animals and plants for food and decorative purposes often leads to more harm, (cause) _______ e.g.____ More harm is often caused by introduction of exotic animals and plants for food and decorative purposes.

2. The introduction of rabbits in Australia and New Zealand for food led to an explosive growth in the rabbit population. Rabbits have become a major uncontrollable pets in these countries (follow), because the rabbits had no natural predators. _______________________________

3. Cane road has become a major pets when agronomists introduced it into Australia to control cane field pets. Animals eating cane died of its toxins, (kill) _____________________________

4. People grew Kudzu as an ornamental plant and later used to prevent erosion in earthworks, but it became a major problem in the Southeastern United States, (introduce). Kudzu displaced native plants, and effectively took over significant portions of land.____________________________

5. In 1957, while searching for an increase in honey production, Warwick E. Kerr accidentally released Africanized bees in Brazil. The «especially defensive» Africanized bee species expanded into the north and south Americas. ___________

6. In the 19th century, in Ireland, Theobald Mathew developed atemperance action. Thousands of people vowed never to drink alcohol again, (encourage). Instead, people began the consumption of diethyl either, (drink). Those seeking led to intoxication without breaking promise, (result).____________

7. The draining of American wetlands since colonial times, resulted in flash-flooding and seasonal droughts. __________________________________

8. A reward for “ghost nets” offered by the French government between 1980 and 1981 resulted in people vandalizing nets to collect the reward.__

9. In 2012, 75% of income tax in France made the rich move to other countries, (result) __________

Task 6. Look at the fish diagram which shows cause (hybrid plants) and its results. Answer the questions.

What can you include in the Introduction of your essay according to the given diagram?

___________ + _________________________________ + _________________

Topic 3 main points which develop attitude of the writer

3 paragraphs of the body

1) What can you add to the introduction? ____________________________________________________________________________________________________________________________________

• Write an introduction within 20-25 words. ______________________________________________________________________________________________________________________________________________________________________________________________________

• How many paragraphs can be written in the body of the essay according to the fish diagram? _____________________________________________________

• What will the body be about?

1st paragraph of the body:___________________________________________________________

2nd paragraph of the body:__________________________________________________________

3rd paragraph of the body:__________________________________________________________

• Write three paragraphs of the body with 50-60 words each in your notebook.

Think what you can write in the conclusion.

How many positive paragraphs and how many negative paragraphs do you have in the body? _______________________________________________________

• Choose and write one type of the conclusion to your essay. Use these transitional words like: although, Moreover, on the other hand, To sum up