Microsoft Word Chapter 1 done doc

1. 
Physical growth and development: This is responsible for 
poor emotional and social adjustment. Social adjustment has 
important effects on the formation of attitude. 
2. 
Intellectual development: The components of intelligence 
like memory, understanding, thinking and reasoning play a 
significant part in attitude formation. This is because they help 
in gaining perceptual experience.
3. 
Emotional Development: Emotions play dominant role in 
converting behaviour in to attitudes. 

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4. Social 
Development: Social interaction is a key to attitude 
formation at any age of human development. Social attitudes 
can be picked up from respective group. 
5. 
Ethical and Moral Development: Individuals enhancing his 
feelings of self-esteem tries to develop those attitudes that 
increases his values and ideals. 
In attitude formation, both home and family environment 
plays a leading role. Attitude offer great possibilities for successful 
achievement as well as failure in life. They are an important 
motivator of behaviour and influence all human values. 
7.4 WHEN AND WHY DO ATTITUDES INFLUENCE 
BEHAVIOUR : 
How attitudes are formed and how to get it changed? They 
are an important determinant of behaviour. The link between 
attitudes and behaviour is quite weak. Therefore, knowing some 
one’s attitude was not very useful in predicting their behaviour. 
There is a gap between one’s attitude and behaviour on many 
occasions. Attitudes often do exert important effects on our 
behaviour. Research findings show the possibility of predicting 
people’s behaviour from their attitudes. Social psychologists made 
progress in understanding the link between attitude and behaviour.