Musashi's Dokkodo (The Way of Walking Alone)
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dokkodo
Businessman:
The phrase, “We’ve always done it that way,” is anathema in business. It has been the death knell of all too many enterprises, making them late to embrace needed innovations or new opportunities. They blindly cling to the past while losing market share, customers, capital, and jobs. Remember when Polaroid was synonymous for photograph? [28] Not so much anymore, huh? We must constantly guard against becoming dinosaurs like that at all costs, striving to keep the bureaucracy in check such that we can continuously improve our processes, tools, technology, and talent. In this fashion we will have a real shot at creating products and services that will remain desirable and affordable for our customers. This means being willing to let go of the past to embrace the future. It can be scary, but it’s also imperative. For example, we all know that Thomas Edison invented the first device ever made for recording and playing back the human voice in 1877. His inventions included both the Dictaphone, which was extensively used in business, and the phonograph, which was used by music lovers all around the world. He also founded the world’s first record company, Edison Records, an accomplishment that eventually led to the creation of the modern music industry. But, sadly, that invention didn’t work out so well for him because Edison Records got left behind... The inflection point came during World War I when the raw materials they needed to manufacture his company’s secret wax recipe became scarce. They failed to make the jump from wax cylinders to “needle-cut” records, even though the technology was another Edison Labs invention. This eventually drove them out of business and the company closed its doors in 1929. Edison Records’ experience is by no means unique, oftentimes early inventors lose out to followers because they feel beholden to their discovery and cannot adapt fast enough. If you’re old enough you undoubtedly remember Commodore Computers. They were shipping two million units a year during the mid-1980s, a roughly 50% share of the total personal computer market, yet they were bankrupt a decade later. By contrast Apple, one of Commodore’s chief competitors from that era, is still going strong today. Why? In large Download 1.13 Mb. Do'stlaringiz bilan baham: |
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