Republic of uzbekistan andijan machine-building institute fundamentals of business management

True or false.Many of the new products that campaigns offer aren't brand new. They are 
an improvement of an existing product. 

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2. 
True or false.The first step in marketing research is: Creating a data collection process. 
3. 
Services must respond to demand where it is needed, when it is needed, because it is a 
multi-stage instant indivisible intangible 
Make academic connections. 
4. 
Critical thinking. 
Write an article on the Internet about a new product that failed. Identify the possible reasons for 
the failure and review the information. 
5. 
Research.Identify a product that your classmates use regularly? Prepare a 5-question 
questionnaire to elicit your classmates' opinions about the product's strengths and weaknesses, and 
ways to improve the product. Give the questionnaire to at least 10 students. Present the results in 
the form of a short report, including at least one table, graph or diagram. 
Product pricing and distribution 
Objectives: 
1. 
Discuss how the selling price of the product is calculated. 
2. 
Differentiate between direct and indirect channels of 
distribution. Basic concepts 
The price is 245 
Distribution 246 
Channel members 247 
Retailer 247 
Focusing on real life 
Max was starting his summer job at the local shipping terminal. His new boss, John, explained his 
duties. "We help a lot of companies fill their orders to buy products online. If the product is not 
delivered at the time and place desired by the consumer, if it is damaged during transportation. Or 
if the shipping cost is higher than what the customer wants, these companies will lose their future 
customers." 
Max said, "When I buy products online, I can track them in transit." John: "We are watching 
everything. We write reports on how long the product was left in the warehouse, how long it was 
taken, what percentage of the product was damaged in transit, and a few other things. We will 
discuss based on these comments. Objective 1. Discuss how the selling price of the product is 
calculated. 
Value and price 
How do you determine what to pay for a product? Do you always pay the seller's price? Do you 
compare the prices of several companies and try to find the lowest price? Do you calculate how 
much money you have to pay the exact amount? Are you wondering if the seller is making a profit, 
low or high? Buyers usually try to pay the lowest price possible, while sellers try to get the highest 
price possible. Determining the best price for a product is the most difficult marketing process. an 
acceptable price may not be acceptable to other consumers. Extimol, this price is very different 
from the price that is acceptable to the seller.