Self study 3 Task Is advertisement important in business ? Why/Why not

Self study 13
Task 1

1. 
   Is advertisement important in business ? Why/Why not. Explain answer with examples.
   

Ads are everywhere. You turn on the TV, open up an internet browser, or walk down a street and you’ll see ads. They’re all clamoring for your attention and – ultimately – your money. Ads can be annoying, but what would the world be without them? Many people use marketing and advertising interchangeably. Marketing identifies what customers want, encourages them to buy, and engages with them afterward to retain their loyalty. To get their attention and let them know you have what they’re looking for, you need advertising.
Task 2
2.1 Translate the following words and make up sentences with either of them:
1. applicant
2. application
3. background
4. bonus
5. candidate
6. career
7. challenge
8. commodity

1. ariza beruvchi

2. ariza
3. fon
4. bonus
5. nomzod
6. martaba
7. qiyinchilik
8. tovar

Task 3
3.1 Writing: Translate the given text into your native language
Human resources
Human resource management (HRM) is the process of employing people, training them, compensating them, developing policies relating to them, and developing strategies to retain them. As a field, HRM has undergone many changes over the last twenty years, giving it an even more important role in today’s organizations. In the past, HRM meant processing payroll, sending birthday gifts to employees, arranging company outings, and making sure forms were filled out correctly—in other words, more of an administrative role rather than a strategic role crucial to the success of the organization. Jack Welch, former CEO of General Electric and management guru, sums up the new role of HRM: “Get out of the parties and birthdays and enrollment forms.… Remember, HR is important in good times, HR is defined in hard times” It’s necessary to point out here, at the very beginning of this text, that every manager has some role relating to human resource management. Just because we do not have the title of HR manager doesn’t mean we won’t perform all or at least some of the HRM tasks. For example, most managers deal with compensation, motivation, and retention of employees—making these aspects not only part of HRM but also part of management. As a result, this book is equally important to someone who wants to be an HR manager and to someone who will manage a business.

Kadrlar bo'limi

Inson resurslarini boshqarish (HRM) - bu odamlarni ish bilan ta'minlash, ularni o'qitish, ularga kompensatsiya to'lash, ular bilan bog'liq siyosatlarni ishlab chiqish va ularni saqlab qolish uchun strategiyalarni ishlab chiqish jarayoni. Soha sifatida HRM so'nggi yigirma yil ichida ko'plab o'zgarishlarni boshdan kechirdi va bu bugungi tashkilotlarda yanada muhimroq rol o'ynadi. Ilgari HRM ish haqini qayta ishlashni, xodimlarga tug'ilgan kun sovg'alarini yuborishni, kompaniya sayohatlarini tashkil qilishni va blankalarning to'g'ri to'ldirilganligiga ishonch hosil qilishni, boshqacha aytganda, tashkilot muvaffaqiyati uchun hal qiluvchi strategik roldan ko'ra ko'proq ma'muriy rolni anglatadi. Jek Uelch, General Electric kompaniyasining sobiq bosh direktori va boshqaruv guru, HRMning yangi rolini shunday sarhisob qiladi: “Bayramlar va tug'ilgan kunlar va ro'yxatga olish shakllaridan chiqing... Esingizda bo'lsin, HR yaxshi paytlarda muhim, HR qiyin paytlarda aniqlanadi” Bu Ushbu matnning boshida shuni ta'kidlash kerakki, har bir menejer inson resurslarini boshqarish bilan bog'liq qandaydir rolga ega. Bizda HR menejeri unvoniga ega emasligimiz HRM vazifalarining hammasini yoki hech bo'lmaganda ba'zilarini bajarmasligimizni anglatmaydi. Masalan, ko'pchilik menejerlar xodimlarni to'lash, rag'batlantirish va ushlab turish bilan shug'ullanadilar - bu jihatlar nafaqat HRMning bir qismiga, balki boshqaruvning bir qismiga ham aylanadi. Natijada, bu kitob HR menejeri bo'lishni xohlaydigan kishi uchun ham, biznesni boshqaradigan kishi uchun ham bir xil darajada muhimdir.
3.1 Reading: Answer the following questions according to the text.

1. 
   Have you ever had to work with a human resource department at your job?
   
2. 
   What was the interaction like?
   
3. 
   What was the department’s role in that specific organization?
   

1. Yes
2. personnel department manages personnel activities

3. The role of personnel department is important in enterprise activity
Task 4
4.1 Write down the passive form of the verbs. Use the tense in brackets.
Passive Voice – Exercise

1. Paul ___________ (send) to prison. (Future tense)

2. My brother_______________ (just beat) in the race. (Present perfect)
3. He ______________ (tell) to wait outside. (Past tense)
4. I____________ (not pay) for the work. (Past tense)
5. Policemen ________________ (often ask) the way. (Present tense)
6. Their lawn _____________ (cut) once a week. (Present tense)
7. We _______________ (ask) by the police. (Future tense)
8. The towels ______________ (not use).(Past tense)
9. The jewels _________________ (not sell) so far. (Present perfect)
Task 5
5.1. Prepare presentation on topic: “The importance of managing people “