The ministry of high and secondary education of the republic of uzbekistan the samarkand branch of tashkent state university of economics


Literatures: A1;A2; A3; A4; Q12; Q13; Q14; Q16


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Literatures: A1;A2; A3; A4; Q12; Q13; Q14; Q16

Practical lesson 28. Marketing concept, types and strategy. Demand status. Marketing function. Stages of marketing. Marketing management theory. Theory of market opportunities. Theory of market capacity and conjuncture. Market capture strategy. Theory of identification and evaluation of market opportunities. Segmentation of the market. Industrial goods market.

Applied educational technologies: BBB method



Literatures: A1;A2; A3; A4; Q12; Q13; Q14; Q16

Practical lesson 29. Community social development and management. The object of social management. Social Management Theory Social Development of the Community. The system of factors of human behavior. Groups and their importance. Hawthorne experience. The Influence of Hawthorne's Experience on Management Theory.

Applied educational technologies: Brainstorming method.



Literatures: A1;A2; A3; A4; Q12; Q13; Q14; Q16


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