Thinking, Fast and Slow

12: The Science of Availability
“the ease with which”: Amos Tversky and Daniel Kahneman, “Availability: A
Heuristic for Judging Frequency and Probability,” 
Cognitive Psychology 5
(1973): 207–32.
self-assessed contributions: Michael Ross and Fiore Sicoly, “Egocentric
Biases in Availability and Attribution,” 
Journal of Personality and Social

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Psychology 37 (1979): 322–36.
A major advance: Schwarz et al., “Ease of Retrieval as Information.”
role of fluency: Sabine Stepper and Fritz Strack, “Proprioceptive
Determinants of Emotional and Nonemotional Feelings,” 
Journal of
Personality and Social Psychology 64 (1993): 211–20.
experimenters dreamed up: For a review of this area of research, see
Rainer Greifeneder, Herbert Bless, and Michel T. Pham, “When Do People
Rely on Affective and Cognitive Feelings in Judgment? A Review,”
Personality and Social Psychology Review 15 (2011): 107–41.
affect their cardiac health: Alexander Rotliman and Norbert Schwarz,
“Constructing Perceptions of Vulnerability: Personal Relevance and the
Use of Experimental Information in Health Judgments,” 
Personality and
Social Psychology Bulletin 24 (1998): 1053–64.
effortful task at the same time: Rainer Greifeneder and Herbert Bless,
“Relying on Accessible Content Versus Accessibility Experiences: The
Case of Processing Capacity,” 
Social Cognition 25 (2007): 853–81.
happy episode in their life: Markus Ruder and Herbert Bless, “Mood and
the Reliance on the Ease of Retrieval Heuristic,” 
Journal of Personality
and Social Psychology 85 (2003): 20–32.
low on a depression scale: Rainer Greifeneder and Herbert Bless,
“Depression and Reliance on Ease-of-Retrieval Experiences,” 
European
Journal of Social Psychology 38 (2008): 213–30.
knowledgeable novices: Chezy Ofir et al., “Memory-Based Store Price
Judgments: The Role of Knowledge and Shopping Experience,” 
Journal of
Retailing 84 (2008): 414–23.
true experts: Eugene M. Caruso, “Use of Experienced Retrieval Ease in
Self and Social Judgments,” 
Journal of Experimental Social Psychology
44 (2008): 148–55.
faith in intuition: Johannes Keller and Herbert Bless, “Predicting Future
Affective States: How Ease of Retrieval and Faith in Intuition Moderate the
Impact of Activated Content,” 
European Journal of Social Psychology 38
(2008): 1–10.
if they are…powerful: Mario Weick and Ana Guinote, “When Subjective
Experiences Matter: Power Increases Reliance on the Ease of Retrieval,”
Journal of Personality and Social Psychology 94 (2008): 956–70.