Ticket 1 Enterprises (firms) field of activity and its main characteristics


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final 2stolb economics 8 shrift

2. Corporate entrepreneurship.
Corporate Entrepreneurship (Intrapreneurship) is a process used to develop new businesses, products, services or processes inside of an existing organization to create value and generate new revenue growth through entrepreneurial thought and action. To successfully implement corporate entrepreneurship, firms must have the right culture in place to encourage and enable innovation.
Managers must select employees with entrepreneurial drive and be open to creating a culture that supports the inception and implementation of innovative ideas. Companies must also invest in the capabilities needed to segment the market, forecast trends, and understand customer needs. Internally, companies also need to reduce what Markus refers to as ‘firm-related uncertainty’. In other words, they should work to clarify how good ideas are supported by the firm.
Markus explains that this is done by reducing:
→Communicative uncertainty: Managers need to make sure their ideas are recognized as opportunities. They need to package their ideas and convince others.
→Behavioral uncertainty: Resources need to be allocated to good ideas. Behavioral uncertainty arises when the actions of managers involved in that process do not fully reveal their true intent.
→Value uncertainty: How are the benefits of entrepreneurial ideas shared? Issue of value appropriation, international commercialization, transfer pricing, and the application of incentive schemes are important on the individual and unit-level. Entrepreneurs need to know what rewards they can expect if they engage in innovation processes.


3. Economic security of enterprise.
Economic security of enterprise is such state of corporate resources and enterprise possibilities, for which their most effective use is guaranteed for the stable functioning and dynamic scientific and technical and social development, prevention of internal and external negative influences (to the threats).
1. A financial constituent is achievement of the most effective use of corporate resources; 2,Intellectual and skilled constituents are a maintainance and development of intellectual potential of enterprise; effective management a personnel; 3. Tekhniko-technological constituent is a degree of accordance of the technologies applied on an enterprise world analogues in relation to optimization of charges of resources; 4. Politikal constituent is the comprehensive legal providing of activity of enterprise, observance of current legislation; 5.Informative constituent – effective informatical- analytical providing of economic activity of enterprise; 6. An ecological constituent is an observance of operating ecological norms, minimization of charges, from contamination of environment; 7.A power constituent is providing of physical safety of workers of firm maintainance of its property.



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