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  YOU MUST PROVIDE THE STIMULUS AT THE PEAK OF THE


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2. 
YOU MUST PROVIDE THE STIMULUS AT THE PEAK OF THE 
EXPERIENCE. If you provide an anchor too soon or too late, you won't 
capture the full intensity. 
 
3. 
YOU SHOULD CHOOSE A UNIQUE STIMULUS. It's essential that the 
anchor gives a clear and unmistakable signal to the brain-a handshake, for 
example, would not be very unique. 
 
4. 
FOR AN ANCHOR TO WORK, YOU MUST REPLICATE IT EXACTLY. 
 
 
 
ANCHORING EXERCISE 
 
Stand up and think of a time when you were totally confident, when 
you knew you could do whatever you wanted to do. Put your body in the 
same physiology it was in then. Stand the way you did when you were 
totally confident. At the peak of that feeling, make a fist and say, "Yes!" with 
a strength and certainty. Breathe the way you did when you were totally 
confident. Again make the same fist and say, "Yes!" in the same tonality. 
Now speak in the tone of a person with total confidence and control. As you 
do this, create the same fist and then say, "Yes!" in the same way. 
 
If you can't remember a time, think of how you would be if you did 
have such an experience. Put your body in the physiology it would be in if 
you did know how to feel totally confident and in control. Breathe the way 
you would if you felt total confidence. 

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