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UNLIMITED POWER 
BY ANTHONY ROBBINS 
 
 
Copyright © 1991 by Robbins Research International. AM rights reserved. Reproduction in any form without the express written convent of Robbins Research International is prohibited. 
P.11 
 
CHAPTER II 
 
THE DIFFERENCE THAT MAKES A 
DIFFERENCE 
 
What is the difference that makes a difference? I've been obsessed by that 
question for my entire life. People who succeed do not have fewer problems than 
people who fail. It is not what happens to us that separates failures from 
successes. It is how we perceive what happens and what we do about what 
"happens" that makes the difference. 
 
Think of W. Mitchell's two terrible accidents, and contrast it with John Belushi's 
external success. W. Mitchell chose to consistently communicate to himself that 
his experience had occurred for a purpose. His internal communication formed 
sets of beliefs and values that continued to direct his life from a sense of 
advantage rather than tragedy-even after he was burned and paralyzed. John 
Belushi had everything externally, but internally, he'd been running on empty for 
years before he died of drug abuse. 
 
Long ago, I realized that success leaves clues, and that people who produce 
outstanding results do specific things to create those results. I believed that if I 
precisely duplicated the actions of others, I could reproduce the same quality of 
results that they had. This is called MODELING-If you precisely reproduce the 
specific mental and physical actions of another person, you will get the same 
results-if it's possible for others in the world, it's possible for you. 
 
Richard Bandler and John Grinder, co-founders of NLP (Neuro-Linguistic 
Programming) found that there are three forms of mental and physical actions 
that correspond most directly to the quality of results we produce. In order to 
model effectively, these fundamental ingredients must be duplicated:
 

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