What Schools Will Never Teach You About Money By Robert T. Kiyosaki

Leadership 
The leader, the entrepreneur, focuses people and resources in 
order to produce a result on time and on budget. The leader of an 
organization is responsible for the successful integration that’s needed 
for all eight integrities to operate together.
Leaders employ specialists such as lawyers, accountants, and web 
designers. Specialists know a lot about a very specific topic or area—
generally only one of the eight integrities. Leaders know a little about a 
lot. And they must know a little about each of the eight integrities.
One reason why so many people fail as entrepreneurs is because 
they leave school overly specialized in only one of the eight integrities 
and lacking in generalized business knowledge and skills, especially 
leadership skills.
Notice the eight components that make up the B-I Triangle. You can see 
that “product” is the smallest integrity of the triangle. That is because the 
product or service is the least important part of any business. 
The product is just the tip of the iceberg. It is the lower part of an 
iceberg, what’s below the surface, that sinks big ships.
Whenever I have someone say to me, “But I have a great product or 
great idea,” I know they do not see the iceberg. That’s what sunk the 
Titanic and what sinks most businesses, big or small, old and new.
Putting the eight integrities of a business together is what successful 
entrepreneurs do. Once an entrepreneur knows how to put together 
the eight integrities, they are better able to build a business around any 
product or service.
FAQ
What are the “8 Integrities of a Business”?
Short Answer
I wish I had a short answer but I don’t have one. So I will simply 
explain what each of the eight integrities stands for.
Mission 
Mission is at the base of the B-I Triangle because it is the 
foundation, the business’s reason for existence.
A mission comes from the heart of the entrepreneur. A mission 
goes far beyond just making money.
There are two kinds of entrepreneurs:
1. Transformational entrepreneurs want to change the world.
Steve Jobs of Apple, a great designer and innovator, falls into
this category. 
2. Transactional entrepreneurs want to beat their competition, drive
down prices, and make money. Most entrepreneurs fall into this
category. I operate in both categories. 

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Bonus FAQs
Unfair Advantage
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