Bonus FAQs
Unfair Advantage
253
252
There are many different ways to create an entrepreneurial-business
asset in the B quadrant.
• Franchising
Franchisors sell the rights
to do business with their
corporate entity. McDonald’s is one of the best-known
examples of franchising.
• Licensing
An agreement to license allows another business to do business
with your business. This is the Rich Dad business model. We
have
a small corporate office, but license our intellectual
property to businesses throughout the world.
Through licensing agreements, Rich Dad has thousands
of
people all over the world, working to promote and sell our
products, seminars, and educational programs.
• Network marketing
Network marketing is a business
system that can expand
infinitely. A single person can start with very little money and
expand into a worldwide business with thousands of people
working together to build their independent businesses.
There are hundreds of millions of people around the world
involved in this type of business.
The I Quadrant
I stands for investor, those who understand the art and science of
raising capital. When you can build a business in the B quadrant and
raise capital, you are a capitalist.
• Bank financing
When you borrow money from a bank to invest in real estate,
you are operating in the I quadrant. This is why rich dad insisted
I take classes on real estate, not just to
learn about real estate and
taxes, but to learn to manage debt. Today, I have hundreds of
millions of dollars in good debt, all producing income for me—
most of it tax-free.
•
S stands for stupid. There are many successful entrepreneurs
who are successful in spite of themselves. There are others who
are stupid and stubborn
and no one else will hire them, so they
work by themselves.
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