Whatsoninverness now reaches the whole Highlands. Ica/whatsoninverness now reaches the whole
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Think big. We did.
whatsoninverness now reaches the whole Highlands.
ICA/whatsoninverness now reaches the WHOLE
Highland area online and distribute 78,000
magazines to every home and business in
Inverness and the Central Highlands.
You can’t beat our reach!
Features / Benefits
For the last eleven years, ICA has been THE go-to
place for whats-on information in Inverness and
More people in Highlands & Moray turn first to
ICA/whatsoninverness for their leisure info than
any other source.
The only resource dedicated to arts and
entertainment - from comedy to ballet to shinty to
snowboarding to punk to classical to kids stuff to
lectures to wildlife to beauty to business to… life!
And because we write about ALL types of events
and feature EVERY event free of charge, we
engage ALL sections of the population.
And because we reach them, you can too.
Our advertisers consistently report a better
response with ICA than anywhere else. Simple.
• Largest reach in the North of Scotland
• Largest magazine circulation in the Highlands
• Only truly FREE listings - every event gets in
• Proven to be used by all demographics
• Straightforward fair pricing - no hidden extras
• Royal Mail distribution - you know it works
• One Month shelf life - more bang for your buck
• No paid for editorial - we write what we want
• High quality glossy colour heatset reproduction
• Full magazine available to read online also
• New Highland-wide events listings
• The only fully Highland-wide web resource
• Real-time news & comment all day, every day
• Exclusive web-only content & offers on the site
• Mobile optimised for all devices
Mag & Web
ICA - HIGHLAND 78K
Highlands – 13K
ue) – 10.5K
(Fri) – 9.8K
Inverness – 6.0K
(Fri) – 14.4K
This chart speaks for itself. We love our local papers as
much as anyone - but whilst they’re great for news, and
pictures of bonny babies, they’re not necessarily the best
place for your advertising. They’re usually only used for a
day or two and readership is diminishing at 11%/year…
Sizes & Spec
T & C’s | Contact
2200 1800 1500 1300
1320 1100 900 800
800 640 560 480
per cc ads 70
[ flexi-mini = 30mm high, 62mm wide. This is MINIMUM flexi-ad size ]
[ ad size = 62mm wide by 60mm high ]
[ 160 X 600px ]
appears on all pages, shared display time (min 10% time)
month week day
250 80 20
[ 640 X 79px ] (scaled 88% standard)
appears front page only - solo ad (no sharing, ‘always on’)
month week day
400 125 35
[ 320 X 250px ]
on single page of choice. solo ad. all-page option for £350/month
month week day
175 50 15
Print Ad Specification:
PDF, TIFF, JPEG
5mm all round
(*full pages only)
Web Ad Specification:
GIF, JPEG, PNG
(*we advise web-optimised files/colours)
We regret that we are unable to accept the
following file types:
Publisher (.pub), Word (.docx), Excel (.xls)
or EPS (encapsulated post-script). Please
convert to on of the approved file types
Nikki Milne 01463 715125
07877 840336 nikki@icaNOW.com
Graham Hanks editor@icaNOW.com
ICA | 19 Church St | Inverness | IV1 1DZ
Terms & Conditions:
These are available in full on request.
All advertising is
subject to receipt of an approved quote. All ads are prepay
unless otherwise agreed in advance. Cancellation of an
ad must be received no less than 10 days before print.
ICA reserve the right to invoice for an ad cancelled after
this date. In the instance of ad copy not being provided in
time for print, this shall be deemed as a late cancellation
and invoiced. Cancellation of a discounted run of ads
before completion may result in an invoice for reclaimed
discount. Failure to pay on the terms offered will result in
court action - all discount, which is discretionary, is then
forfeited and the full ratecard amount is claimed. Interest
of 5% per week is added for late payment.
Flexi ads replace
our classified ads.
In response to
now offer a range
of single column
with a minimum
3scc - the flexi
mini. This offers
total flexibility to
the advertiser and
means we can
find a size and
price to suit all.
98 x 62 mm
98 x 126 mm
( 3 scc )
30 x 62 mm
full page A5 = 210 x 148mm
Serious about marketing in the North of Scotland? You can’t ignore
Serious about marketing in the North of Scotland?
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