1. modern linguistics as a change of paradigms

It is seen as a desirable skill by employers
Being able to communicate effectively is an extremely desirable skill. This can be beneficial in your existing role, when being considered for a promotion or when job hunting.

It can help avoid misunderstandings
With poor communication, it’s easy for messages to get misunderstood. By mastering professional communication, the potential for misunderstandings occurring can be minimised.

It will help you work effectively in a group
When you work in a team, you need to be able to regularly communicate with others. You need to listen to other people’s ideas, whilst being able to clearly and effectively communicate your own. Good communication can also help to build a positive working relationship, so your team works more effectively and productively together.

It can inspire others
We’re not all born presenters, but public speaking is still an important skill to master. With poor communication skills, your audience may become bored and disengaged. However, if you have good communication skills, you have the opportunity to engage and inspire those around you.

How to develop your Professional Communication skills?
When it comes to developing your professional communication skills, there are several things you can try.

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  Ask for feedback : If you carry out a presentation, ask yourself how you think you could improve next time. If you’re looking for a more objective point of view, ask for feedback from those who were in the audience. Take this feedback onboard and use it to make changes when you present next time.
  
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  Learn from others : If you look up to someone who has good communication skills, watch what they do and learn from them. This doesn’t have to be someone famous but could be a leader or mentor in your office.
  
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  Work on your active listening : A good communicator listens. So next time you’re engaged in a conversation, instead of trying to drive your opinion home, take a step back and actively listen to what is being said. Don’t just listen to the words but consider their body language too and tone of voice. You may pick up on signs that you may previously have missed.
  
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