Англиискии для вас Новый курс XXI века


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Angilya

tradition [trs'difn] п градиция, старый обычай
common sense I 'komsn sens] здравый смысл
powerful ]'pauafl] а могущественный
magnate pmsegneit] п магнат
expand ]iks'paend| v расширять, развивать; распространяться; расширять­ся, развиваться
empire [empaia] п империя
executive |igzekjutiv] «сотрудник, служащий
warn v предупреждать
in order to для того чтобы
daily п ежедневная газета
weekly п еженедельное периодическое издание; еженедельник; “Seven Days” is a weekly.
monthly |'тлп011] л ежемесячное периодическое издание, ежемесячник; Is “Inostrannaya Literature” a monthly?
popular [papjub] а популярный
advertisement ]ad'va:tismant] n объявление, реклама; to put an advertisement (in the newspaper) помешать в газете объявление
scandal ]skandl] n позорный, постыдный факт, скандальное происшест­вие: What a scandal! political scandal политический скандал
decision |drsisn] п решение; to reach (to come to, to take, to make) a decision принять решение, решиться на что-л.; Have you reached a decision yet?
hold out (held [held]) v продержаться; Are you sure you'll be able to hold out? though [dou] cnj хотя, несмотря на, все же
blackmail fblaekmeil] v шантажировать, вымогать
force v заставлять, принуждать
double Scotch двойная порция шотландского виски
signal |' signl ] v подать знак
somehow pSAmhau] ги/гтем или иным образом, как-нибудь, так или иначе dirt п 1. грязь; 2. подлость, гадость, непристойность
press n пресса, печать; yellow (gutter I'gAta]) press “желтая" (бульварная) пресса; popular press (newspapers) массовые газеты (в отличие от так на­зываемых quality papers); The “Daily Express” belongs to the popular press.
murder | тэ:йо| n (умышленное, преднамеренное) убийство; to commit [ka'mit] a murder совершать убийство; Do they know who committed that murder?
horrible I'horablJ а страшный, ужасный, вселяющий ужас; The news is hor­rible.
rape v изнасиловать
newspaper trade ремесло (профессия) газетчика
ruddy а жарг. проклятый
objective fab'cfcektiv] n цель, задача, стремление; All their objectives are won. power | 'paua] n могущество, сила, власть
circulation [ ,sa:kju lcijn] n тираж (газеты и m. л.); a newspaper with a (daily) circulation of fifty thousand (of more than two million, etc.) тираж газеты — 50 тыс. (более двух миллионов и т. д.); This paper has a circulation of more than a million.
bulk n основная масса, большая часть
juicy bits зд. пикантные подробности
sex п секс
make a fuss about smth., smb. поднимать шум. шумиху, суетиться, вол­новаться о чем-л.. ком-л.; You shouldn't make so much fuss about them, they are quite happy.
human |hju:man] а человеческий; human being человек
blink v мигать, щуриться
point n главное, суть, смысл; to come to the point перейти к (дойти до) сути дела, главному; Will you. please, come to the point? to keep to the point го­ворить no существу; Keep to the point, please. Ближе к делу. Говорите, пожалуйста, по существу, to miss the point упустить самое главное; I don't see the point. Я не понимаю “соли".
improve (impruiv] v улучшать(ся), совершенствовать(ся); His health is improving, isn’t it?
ethical standards peOiklstaendodz] нравственные (этические) нормы journalism [(fcainalizm] n журналистика, профессия журналиста board |bo:d] n правление, совет; коллегия; board of directors совет директо­ров. правление; Board of Trade Министерство торговли (в Англии). Тор­говая палата (в США)
control [kan'troul] v регулировать. контролировать
freedom I 'friidam] of the press свобода печати
censorship f'sensdjip] n цензура
electrocution [i Jektro kjuijh] n казнь на электрическом стуле
tabloid [tabloid] n малоформатная газета бульварного толка со сжатым текстом и большим количеством иллюстраций; I don’t think tabloids give much information.
smuggle |'smAgl| v провозить, проносить контрабандой
bright a I. способный, сообразительный, смышленый; Charles was a very bright boy. 2. веселый, живой, полный оптимизма, бодрости; a bright face (smile, etc.); His future is bright. У него светлое будущее.
lynching I'hntfirj] n линчевание
prove v оказаться; He proved (to be) right. Let’s hope that his second book won’t prove as uninteresting as the first one.
argument [ a:qjumontj n довод, аргумент; an argument for (against) smth. до­вод, аргумент за что-л. (против чего-л.); I suggest that we should discuss first all the arguments for and then against the project.
truth |tru:0] n правда; There is not a word of truth in what he said; to tell the truth а) говорить правду; “You should always tell the truth,” said the moth­er to the child, б) no правде говоря; To tell the truth I forgot about our appointment A n t. to tell a lie говорить неправду; You should believe him, he never tells a lie.
distort [dis 'to:t] v искажать, извращать, передергивать; to distort facts (the truth, etc.) извращать, передергивать факты (искажать правду и т. п.); I think the facts are distorted.
inflated drivel |in'fleitid 'dnvl| напыщенная болтовня
otherwise [ xdawaiz] adv или же; в противном случае; You must start at once, otherwise you will be late for the appointment.
real [rial] а настоящий, истинный, подлинный; Is this real gold? Who is the real manager of the business?
humanitarian |hju;.mn гуманист
humanitarian а гуманный, гуманитарный
drunk а пьяный
innocent I'inasnt] a 1. невинный, чистый, непорочный; 2. наивный, про­стодушный; Don’t be so innocent as to believe everything Senators say. He будьте такими наивными, не верьте...
assignment sainmant) п задание; to give an assignment дать задание
cover ['kava] v давать в прессу репортаж, материал (о событиях, совещани­ях и т. п.); Не was given an assignment to cover the President’s press con­ference.
coverage [zkAvncfe| n репортаж, освещение событий (в печати, по радио и т. п.); press (TV, etc.) coverage; accurate | skjunt| (wide, extensive, etc.) coverage точное (широкое, пространное) освещение событий; The visit was given a wide press and TV coverage.
fair [Гео] n ярмарка
kid n малыш, ребенок
brave а храбрый, смелый
stunt n эффектное спортивное выступление; трюк
dangerous (deincfcarasl а опасный, угрожающий; dangerous illness (journey, etc.) опасная болезнь (путешествие и т. п.); Don’t you think that dog looks dangerous?
keep on doing smth. продолжать делать что-л.; He kept on writing. Он про­должал писать. He kept on laughing. Он продолжал смеяться. Он без умолку смеялся.
get out of (smth. or doing smth.) избегать чего-л., избавиться от чего-л.; Can’t you get out of that appointment this evening?
alive [a 'laiv[ а живой, в живых; He is the greatest writer alive. Он величай­ший из всех живущих на земле писателей.
retire |rrtaia| v уходить в отставку, на пенсию
take off v ав. взлететь, оторваться от земли, от воды; Нс saw the plane take off.
pick up v 1. поднять; подобрать; подхватить; He picked up his suitcases and walked towards Gate 12. 2. заезжать за кем-л. (чем-л.), забирать, подби­рать пассажиров, брать с собой в машину; Do not worry. 1 shall call and pick up the letters.
feeling n чувство tear [tio] n слеза cheek n щека phone booth |bu:O) телефонная будка; телефон-автомат front page первая страница
detail | 'di:teil| и деталь, подробность; Please tell me all the details, in detail де­тально, подробно, обстоятельно; Will you explain everything in detail, please? to go (to enter) into details вдаваться в подробности; Please do not go into details, we have no time for that.
virginity |vs'ctsinoti] «девственность, невинность, непорочность
Exercise 1. Read and translate these sentences. Pay attention to active words and word combinations.
1. The editor did not quite like the press coverage prepared by the reporter. 2. He has already been speaking for half an hour but has not come to the point yet. 3. What is the circulation of the weekly “Economist”? 4. “Keep on trying and you’ll become a good gymnast,” said the coach. 5. “You shouldn't make a fuss about such little things. Everything can be settled quite easily,” he said. 6. What kind of assignment has he been given? 7. Tabloids, as a rule, do not publish much of political news, they are full of sensation, murder and cartoon strips. 8. The arti­cle describes the situation in detail. 9. “The situation in the country is dangerous, and the future does not look bright.” said the speaker. 10. Have you read the edi­torial of today’s “Herald Tribune”? 11 . All newspapers and magazines publish a lot of advertisements. 12. “1 hope he will pick me up. otherwise I’ll miss the train,” said Jim. 13. There is no gelling out of it. 14. She wanted to listen to the radio but he kept on talking. 15. Our major papers have a daily circulation of over a million. 16. To tell the truth, we were all impressed by his new play.
SENSATION IS NEWS
Henry Page is the owner and editor of “The Northern Light,”1 a local news­paper, which has become more or less a tradition in the district of Hedleston. The paper has built a reputation for integrity, common sense and sound news presentation?
Somerville, a powerful press magnate, makes up his mind to buy “The Northern Light” as he wants to expand his “newspaper empire”
He sends his two executives Leonard Nye and Harold Smith lo buy “The Northern Light” but Henry Page refuses to sell it. They warn Page that in order to make him sell his newspaper they will set up a new daily which will become more popular in the district as they will publish sensations, advertisements, scandal and what not.'
Page decides to fight, he holds out for some time though with great difficul­ty. Finally Smith and Nye blackmail Page and force him to sell his newspaper. In the given excerpt Smith and Nye are celebrating their victory.
* * *
When they got to the Red Lion4 they went into the lounge and found a cou­ple of armchairs by the window. Nye ordered double Scotch. They had their drinks and Nye signalled to the waiter for the same again. When he came back he brought the menu and Leonard ordered the dinner.
“You know,” Smith said, “it’s wonderful the way we’ve won, in spite of everything. Yet I can’t somehow get Page out of my mind... that look in his eyes... I like the man.”
Nye hadn’t had much lunch, only a snack at the station bar, and the Scotch on an empty stomach was giving him a lift.5
“No, seriously, 1 don't believe I'd have agreed with you.”
“About what?”
“Publishing the dirt.”
“For Christ’s sake!”6 Nye looked at him. “Don't you know that’s what our popular press deal largely with... dirt... sensation... murder... sudden death. Haven’t you ever in your sweet life heard the newsboys shout? ‘Horrible murder ...girl raped and killed.' That’s news, brother.
I know the newspaper trade inside out.' It's a ruddy business, like any other, with two main objectives: money and power. To get these you need circulation. For circulation you must give the customers what they want. And what they want ...at least the bulk of them. They want the juicy bits-sex, scandal, sensation and advertisement. So why make a fuss about it. People are only human.”
“Still” Smith blinked at Nye. “I think Page had a point. We need to improve the ethical standards of journalism.”
“How?”
“Some sort of board of control.”
“You can’t control the freedom of the press — not in a democracy. Damn it all,8 that’s censorship. Besides, if the people don’t want what we offer them, why the hell do they buy it? There was an electrocution at Sing-Sing9 when I was in New York and you should have seen what appeared in one of the tabloids — their reporter had smuggled in a microfilm camera and there was a whole spread of pictures of the poor bastard strapped to the chair in the death cell, with the elec­trodes on him, being officially bumped off.10 Next year the same bright newsboy won the Homer Gluck Prize" for his pictures of lynching.”
“Horrible, Leonard, really horrible. It proves my argument. We shouldn't distort the truth.”
“And go right out of business? Don't talk inflated drivel. The people need their daily dose of opium these days: otherwise this bloody world is too tough a place to live in.12 We’re the real humanitarians, not those would-be do-gooders11 like your friend Page.”
“All right, ail right, Leonard. But you must have a heart,” Smith was getting quite drunk.
“You can’t have a heart in this game,” Nye said. “I learned my lesson early. When I was a young reporter, green and innocent, if you can believe it, I was
435 given an assignment to cover a stunt parachute jumper.14 a young Austrian, Rudi Schermann. Schermann went around doing his act at country fairs, and I went with him. He was a simple sort of fellow, with a nice wife and kid, brave — I needn’t tell you his stunts were as dangerous as hell, I got to like him — I still could like people in those days. I know the risks he was taking and kept on telling him to get out while he was still alive. So did his wife. But he would smile and shake his head.1* He wanted to make enough to retire to a little farm in the Tyrol — he was just that simple.
Well, one day it happened. Rudi took off at ten thousand feet, but some­thing went wrong, the parachute didn't open. He was down now to fifteen hun­dred feet. He tried his second parachute. It opened slightly but not enough. He hit the ground thirty feet from me. He was alive when 1 picked him up. He died a few seconds later, in my arms. I had feelings in those days. The tears were run­ning down my cheeks. Somehow' I got to a phone booth. I phoned my editor. I was shaking all over.16 Do you know what the S.O.B. said? “Fine,” he said. “We’ll give him the whole front page. 1 want all the details you can let me have and lots of photographs. Be sure and get a good one of the body.” Nye looked at Smith and took a long drink. “If you want to know, that’s when 1 lost my jour­nalist virginity. Where the hell is that waiter? We’ll have another round ' then we'll go and eat.”
(After “The Northern Light” by A. J. Cronin)
Names
Henry Page Генри Пэйдж
Somerville [somavilj Сомервиль
Leonard Nye |'lenad nai| Ленард (Леонард) Най
Harold [' hterld] Smith Гарольд Смит
Rudi Schermann (ru:drjermanj Руди Шерман
Tyrol [trroulj Тироль
Notes

  1. “The Northern Light” “Северное сияние” (название газеты)

  2. for integrity [in tegrati], common sense and sound news presentation за свою честность, здравый смысл и правдивое освещение событий

  3. and what not и всё на свете

  4. the Red Lion ['laian| (название ресторана)

  5. and the Scotch on an empty stomach was giving him a lift и выпитое на голодный желудок виски подняло его настроение

  6. For Christ’s [kraistsj sake! Ради Бога!

  7. inside out вдоль и поперек, как свои пять пальцев

  8. Damn [daem| it all! Проклятье! Черт побери!

  9. Sing-Sing Синг-Синг (название тюрьмы)

  10. a whole spread of pictures of the poor bastard [bajstadJ strapped to the chair in the death cell, with the electrodes on him, being officially bumped oft’ целая серия фотографий бедняги в камере смертника, привязанного ремнями к электрическому стулу, с приставленными к нему элект­родами, иллюстрирующая, как его официально отправили на тот свет

  11. the Homer Gluck Prize ['houma gluk praiz] приз Гомера Глюка (за луч­ший фоторепортаж)

  12. this bloody [ bkdi] world is too tough a place to live in в этом проклятом мире слишком трудно жить

  13. would-be do-gooder так называемый доброжелатель

  14. a stunt parachute ['paerafu.1] juniper парашютист, который во время прыжка выполняет различные трюки

  15. But he would smile and shake his head Он, бывало, только улыбался и отрицательно качал головой

  16. I was shaking all over. Я весь дрожал.

  17. S.O. В. (son of a bitch) груб, сукин сын

  18. we’ll have another round выпьем еше по одной


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