showing addicts a picture of cocaine for just thirty-three milliseconds
: Fran Smith, “How
Science Is Unlocking the Secrets of Addiction,”
National Geographic, September 2017,
https://www.nationalgeographic.com/magazine/2017/09/the-addicted-brain
.
CHAPTER 8
Niko Tinbergen performed a series of experiments
: Nikolaas
Tinbergen,
The Herring Gull’s World
(London: Collins, 1953); “Nikolaas Tinbergen,”
New World Encyclopedia,
http://www.newworldencyclopedia.org/entry/Nikolaas_Tinbergen
, last modified September
30, 2016.
the goose will pull any nearby round object
: James L. Gould,
Ethology: The Mechanisms and
Evolution of Behavior (New York: Norton, 1982), 36–41.
the modern food industry relies on stretching
: Steven Witherly,
Why Humans Like Junk Food
(New York: IUniverse, 2007).
Nearly every food in a bag
: “Tweaking
Tastes and Creating Cravings,”
60 Minutes, November 27,
2011.
https://www.youtube.com/watch?v=a7Wh3uq1yTc
.
French fries . . . are a potent combination
: Steven Witherly,
Why Humans Like Junk Food (New
York: IUniverse, 2007).
such strategies enable food scientists to find the “bliss point”
: Michael Moss,
Salt, Sugar, Fat:
How the Food Giants Hooked Us (London: Allen, 2014).
“We’ve gotten too good at pushing our own buttons”
: This quote originally appeared in Stephan
Guyenet, “Why Are Some People ‘Carboholics’?” July 26, 2017,
http://www.stephanguyenet.com/why-are-some-people-carboholics
. The adapted version is
given with permission granted in an email exchange with the author in April 2018.
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