How To Stop Wasting Time and Improve Your
Personal Effectiveness
The reason I research productivity is simple. I think that a productive life equals a happy
life. Also, if you’re more productive than average people, you’ll advance faster in your
career. You learn more. You do more. And eventually are rewarded more.
And when I talk about productivity, I talk about being effective. Because productivity
doesn’t suggest that you get the right things done. It just means you get a lot of stuff
done. But that’s not what matters.
Effectiveness, however, refers to getting the
right things done. And if you want to do
your job well, earn money, live a meaningful life, or learn skills, that is what matters the
most. Otherwise, you just run around in circles. You might appear busy, but you won’t
achieve anything meaningful. In other words: It’s easy to do useless work. Work that
doesn’t bring you closer to the outcomes you desire.
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